Свежие новости и отзывы о Google

Google Analytics Web Tester – инструмент, который позволяет моделировать действия пользователей на сайте и следить за работой GA

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Get ready for the rebirth of Google Glass. Details were recently uncovered that indicate Google is working on an upgraded version. However not aimed at the general consumer, but at the enterprise market. According to 9to5google, this upcoming edition will pack a larger display prism, Intel Atom CPU and the ability to connect an external battery pack — all upgrades critical for… Read More... →

App Annie, whose mobile app intelligence platform is now used by over 700,000 applications and 94 percent of the top 100 publishers, is today expanding its feature set with the debut of in-app analytics. The service, launching now into an open beta, integrates with Google Analytics, allowing app developers a way to view usage metrics across five app stores alongside data from 34… Read More... →

Posted by Maggie Johnson, Director of Education and University Relations, Google (Cross-posted on the Google for Education Blog) The disparity between the growing demand for computing professionals and the number of graduates in Computer Science (CS) and Information Technology (IT) has been highlighted in many recent publications . The tiny pipeline of diverse students (women and underrepresented minorities (URMs)) is even more troubling.... →

Google Maps has made some minor changes that improve usability, while Nokia appears to be struggling to sell its mapping service HERE. Google Maps now will hide the search bar on the top and explore bar on the bottom of the map screen to create a larger visual field. One tap causes those bars to... Please visit Search Engine Land for the full article.... →

Для этого он использует специальный URL – GoogleWebLight.com

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Mobile continues to drive growth with smartphone spend up 71 percent year-over-year. The post Report: US Paid Search Spend Up 22 Percent In Q2, Google Regains Share Losses appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Posted by Daniel_MorganAs Google continues to expand its Knowledge Graph, one of the most significant developments has been that of the Direct Answers Box, which was also recently added as a new component to the 2015 edition of Search Engine Land’s much-loved Periodic Table of SEO Success Factors.Instead of writing about how to get your content featured in the Direct Answers Box, I thought I would focus specifically on what can be done to ensure your content is displayed properly for a high click-through ra... →

Google AdWords and Bing Ads tools like Auction Insights, Ad Preview Tool and Keyword Planner keep search marketers ahead of the curve with regard to their pay-per-click campaigns.... →

The other day, I wrote a story named Google: Get Your Hands Dirty To Learn where I quoted Gary Illyes from Google saying "getting your hands dirty can be an excellent learning experience...... →

Yesterday we covered a statement where Google said you should not even ask for links. It was from the Portuguese Webmaster blog written by Diogo Botelho from the Google webmaster team. It said then "do not buy, sell...... →

Google has issued new guidelines on the guidelines for representing your business on Google page, specifically around how SEM/SEO companies can represent their clients within Google My Business/Google Maps listings...... →

Google seems to have added a new feature to their product knowledge graph, not just showing ratings and store reviews, with pricing and product specifications but also sharing written reviews about the product...... →

Google published their second Google News Publisher Newsletter last week and we covered the new image handling feature mentioned in the newsletter...... →

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Компания Wywy, технологии которой помогают синхронизировать поисковые и телевизионные кампании, позволила специалистам по маркетингу таргетировать рекламу и повышать ставки на некоторые ключевые слова, когда их реклама транслируется на телевидении. По данным компании, телезрители склонны искать информацию о рекламируемом продукте в течение 90 секунд после эфира.  Интернет-биржа медицинского страхования eHealth.com запустила первую синхронизированную кампанию в США. Продукт компании Wywy под названием Search... →

Google AdWords and Bing Ads tools like Auction Insights, Ad Preview Tool and Keyword Planner keep search marketers ahead of the curve with regard to their pay-per-click campaigns.... →

Google ужесточил требования к входящим ссылкам. Специалист португальского подразделения Google Диого Ботельо (Diogo Botelho) написал, что вебмастера не должны даже просить о них: «Не покупайте, не продавайте, не меняйтесь и не просите о ссылках, так как это может нарушать руководство для вебмастеров Google». В феврале текущего года аналогичную позицию высказал специалист отдела качества поиска Google по работе с вебмастерами Джон Мюллер (John Mueller), порекомендовав избегать линкбилдинга. Он также рассказ... →

Оказалось, что со ссылками можно делать все, если это не нарушает правила Google 

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Google ускоряет мобильную выдачу своим доменом... →