Google’s Direct Answers: How to Keep Visitors Coming to Your Site

Posted by Daniel_MorganAs Google continues to expand its Knowledge Graph, one of the most significant developments has been that of the Direct Answers Box, which was also recently added as a new component to the 2015 edition of Search Engine Land’s much-loved Periodic Table of SEO Success Factors.Instead of writing about how to get your content featured in the Direct Answers Box, I thought I would focus specifically on what can be done to ensure your content is displayed properly for a high click-through ra...