Свежие новости и отзывы о Google

Google is releasing buy buttons where searchers can buy directly through the SERPs, but what does this mean for your e-commerce site? The post What Google's "Buy" Button Means For The Success Of Your E-Commerce Site by @ChappyMargot appeared first on Search Engine Journal .... →

Google changes its algorithm based on current search behaviors so it makes sense that Dot Brands don't affect ranking - however, there's a strong possibility that could change in the future.... →

Amazon.com Inc закрывает рекламную программу с оплатой за клик, которая позволяла компаниям уводить трафик с торговой площадки на свои сайты. Процесс стартовал во вторник, программа будет окончательно закрыта в октябре. Программа позволяла компаниям, не обязательно являющимся продавцами на онлайн-рынке Amazon, покупать рекламные площади на его сайтах. Таргетированные объявления всплывали на сайте Amazon и уводили покупателей на сайт продавца или производителя. Программа отличалась высоким уровнем конверсии... →

Spam linking was once very common and still works well, though this columnist believes Google will crack down on these links during the next Penguin update.... →

Posted by anthonydnelsonOver the years, you've certainly read something about how Google loves fresh content. Perhaps you've read that sometimes it takes its love of freshness too far. Now it's the middle of 2015. Does freshness still play a significant role in how Google ranks search results? To find out, I decided to conduct a small experiment on a blog. Specifically, I wanted to see if my test could answer the following questions:If you update a blog post's date, will it receive a boost in the search eng... →

Moz has released the results of its 2015 Ranking Factors study, identifying which page attributes are most closely associated with a high ranking in Google. The post Top Search Ranking Factors of 2015, According to Moz Study by @mattsouthern appeared first on Search Engine Journal .... →

ANALYSIS: Google is a search and information company. It was never set up to be a conglomerate. So yesterday’s announcement that a new umbrella company, Alphabet, will contain all the companies in the Google family — including Google itself — isn’t terribly surprising from an organizational or administrative point of view. It will certainly allow Google […]... →

Posted by Cyrus-Shepard We're excited to announce the results of Moz's biannual Search Engine Ranking Correlation Study and Expert Survey , a.k.a. Ranking Factors . Moz's Ranking Factors study helps identify which attributes of pages and sites have the strongest association with ranking highly in Google . The study consists of two parts: a survey of professional SEOs and a large correlation study . This year, with the help of Moz's data scientist Dr. Matt Peters ,... →

Industry experts say Alphabet, which separates the profitable parts of Google's business, highlights the company's weaknesses but may also be good for branding and product development.... →

Industry experts say Alphabet, which separates the profitable parts of Google's business, highlights the company's weaknesses but may also be good for branding and product development.... →

FRANKFURT (Reuters, Edward Taylor and Eric Auchard) – BMW on Tuesday said it was looking into whether Google infringed any trademark rights after the Silicon Valley-based group set up a new company called Alphabet, which is also the name of a BMW subsidiary. “We are examining whether there are any implications over trademarks,” a BMW […]... →

Google today explained how its researchers have improved the speech recognition systems underlying the transcription for voicemails in Google Voice. Last month Google disclosed that the recognition error rate in Google Voice had gone down by 50 percent, and now Google is talking about how it achieved that success. In short, Google rebuilt the transcription […]... →

Posted by Françoise Beaufays, Research Scientist Over the past several years, deep learning has shown remarkable success on some of the world's most difficult computer science challenges, from image classification and captioning to translation to model visualization techniques . Recently we announced improvements to Google Voice transcription using Long Short-term Memory Recurrent Neural Networks (LSTM RNNs)"yet another place neural networks are improving useful services.... →

Google, the largest subsidiary corporation of Alphabet, wants movie studios to use its cloud to render their special effects. Last August, Google acquired Zync, a visual effects rendering service that allows studios and independent artists to render their works in the cloud. Today, the company announced that it will open up the first beta of Zync on its Cloud Platform next week on August 20. Read More... →

EXCLUSIVE: Creating and getting approval for an engaging mobile ad just got easier. Adtech shop Yieldmo is today releasing its online Ad Builder, which you can try out yourself. The New York City-based company, backed by the likes of Google Ventures and Time Warner Investments, offers a private marketplace for mobile ads. Its network, according to […]... →

It’s estimated that there are 1.6 million apps in the Google Play store and 1.5 million in Apple’s app store. And while they all vary by service, many of them share common libraries and code. But what if one of these common elements had a problem and needed to be tweaked — is there any […]... →

Markhor founder Waqas Ali spent the first half of his life without ever using the Internet. He grew up in a small village in Pakistan, and recalls using Google for the first time in 2007 after he moved to Lahore to attend college. When Ali returned home to Okara for summer break, he was inspired to start Markhor while talking to a local shoemaker about Facebook. The man had heard that… Read More... →

Google PageRank bar has been worthless for years and there are a few other companies that are indexing the web to give us the valuable information on backlinks (thank you so much!). They are also trying to come up with their own scores of each link they index. The biggest players are Moz, Majestic and aHrefs We love the tools and applaud them all for trying to come up with... [Read More...] The post Domain Authority (DA)? Toxic Links? Don’t Trust the Numbers! #JimAndAnn appeared first on Internet Marketing ... →

Китай заблокировал сайт новосозданного холдинга Alphabet в первый же день его работы. Сайт www.abc.xyz попал под действие брандмауэра «Золотой щит». При этом реструктуризация компании Google широко освещается в китайских официальных СМИ. О масштабной реорганизации компании и образовании нового холдинга под названием Alphabet вчера сообщил один из основателей Google Ларри Пейдж. Китай продолжает блокировать поисковую систему Google с конца мая 2014 года. В конце 2014 года китайские власти полностью ограничи... →

Posted by Cyrus-Shepard We're excited to announce the results of Moz's biannual Search Engine Ranking Correlation Study and Expert Survey, a.k.a. Ranking Factors. Moz's Ranking Factors study helps identify which attributes of pages and sites have the strongest association with ranking highly in Google. The study consists of two parts: a survey of professional SEOs and a large correlation study. This year, with the help of Moz's data scientist Dr. Matt Peters, new data partners, and over 150 search marketing... →