Свежие новости и отзывы о Google

This week, we covered how the Google March 2024 core update finished back on April 19th, and Google forgot to tell us. I also posted the May 2024 Google webmaster report. Google said it's still possible for sites to recover...... →

One of the big worries for Google investors was the cost of running AI to show within its search results. The AI overviews, now AI answers are costly to run. But as expected, Google was able to reduce the cost to generate these AI Answers.... →

Gary Illyes from Google said he has heard from the SEO industry that hreflang can be "annoying" and complex and confusing. So he is open to ideas on how to replace it and make it work for both small and really large websites.... →

Google has to crawl the web to build its index for it to provide search results. And since webpages and documents get updated, Google needs to recrawl those URLs from time to time. Google will recrawl URLs at different rates, said John Mueller of Google.... →

Google Search is testing custom filters and pre-define search filter templates. It appears you can save your custom filters and reuse those filters for future searches. This is showing up for a limited number of searchers.... →

Google AdSense has removed reference to your privacy policy as a place to withdraw consent. AdSense now has clarified that the revocation link at the bottom of the page should say "Privacy and cookie settings".... →

The new filing, along with Epic's proposal, will help to inform Judge James Donato in a hearing scheduled on May 23 about what actions to take next to put Google’s power in check. © 2024 TechCrunch. All rights reserved. For personal use only.... →

Apple on Thursday reported a 10% drop in iPhone sales for the second fiscal quarter, dropping from $51.3 billion to $45.9 billion, year-over-year. The slowdown was fueled, in part, by an 8% drop in China. Apple’s slow adoption of AI versus competitors like Google and Microsoft likely played a role in consumers’ decision to hold […] © 2024 TechCrunch. All rights reserved. For personal use only.... →

After months of testing, Google is today rolling out labels in the Play Store to denote official state and federal government apps in more than 14 countries. This new label will help users rule out apps that masquerade as official apps to steal money or data. The company said that these badges currently cover more […] © 2024 TechCrunch. All rights reserved. For personal use only.... →

Ahead of the U.S. presidential election, Google is bringing passkey support to its Advanced Protection Program (APP), which is used by people who are at high risk of targeted attacks, such as campaign workers, candidates, journalists, human rights workers, and more. APP traditionally required the use of hardware security keys, but soon users can enroll […] © 2024 TechCrunch. All rights reserved. For personal use only.... →

Kajabi, the video and web hosting platform for content creators to sell online courses, announced Thursday the official launch of its no-code branded mobile app offering, letting users host their own customized native app through the App Store and Google Play. Kajabi already has a mobile app for hosting online courses, however, this new product […] © 2024 TechCrunch. All rights reserved. For personal use only.... →

In the past month, in Google-land, we have spoken a lot about the March 2024 core update, which ended on April 19th, a week before Google notified us it was done. This core update was painful for many, especially those who were hit by the September helpful content update. But more is to come, we have the site reputation abuse penalty coming in the next few days - are you ready?... →

Google's John Mueller responded to some questions around why sites hurt by the September 2023 Google helpful content update have not recovered with March 2024 Google core update. He said on X that while recoveries are still possible, "some things take much longer to be reassessed (sometimes months, at the moment), and some bigger effects require another update cycle."... →

Google Ads will automatically pause low-activity keywords starting in June 2024. That means campaigns with keywords that were created over 13 months ago and have zero impressions over the past 13 months will be paused.... →

A couple of weeks ago Forbes blocked its coupons directory on its website from being crawled by Google. Now Forbes has completely wiped out all the coupons from its site, serving a 410 status code and removing the coupons link from its navigation.... →

Google Ads, Shopping Ads, Admob, and other Google Ads products will soon disallow deepfake sexual content, synthetic sexually explicit content, or synthetic content containing nudity services. I mean, this seems like something they should have disallowed before, but now any tool or service that is around these types of content will be disallowed.... →

Рекламные доходы с поиска выросли на 14%... →

Существует целый арсенал маркетинговых инструментов, с помощью которых компании привлекают клиентов — поисковая оптимизация или SEO давно зарекомендовала себя как одно из наиболее востребованных. Рассказываем какие работы требуется провести, чтобы продвинуть сайт в топ, получить больше трафика и привлечь клиентов … Читать далее → Сообщение LinksSape для MarketingTech: Поисковая оптимизация — как продвинуть сайт в топ Яндекса и Google появились сначала на Блог компании Sape.... →

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads posted its first feature announcement in over two months...... →

The tech-wide reckoning that began in 2022 and ran throughout into 2023 has continued into this year. And while 2024’s losses are not at that scale, they’re still significant, driven by big names like Pixar, Google, Microsoft, Mozilla and TikTok. It remains to be seen if this year’s layoff trends follow last year’s, in which layoffs […] © 2024 TechCrunch. All rights reserved. For personal use only.... →