Свежие новости и отзывы о Google

The day we have been waiting for has come on Wednesday, February 10th - passage ranking (formerly known as passage indexing) is live in the US English search results. Google confirmed this after I pinged Danny Sullivan of Google about the status the other day.... →

Google announced it rolled out a Google Image Search algorithm update in November 2020 aimed at reducing duplicate images in the search results, to instead show "relevant yet visually distinct" images. Plus, Google made the alternative meanings refinement boxes more helpful with better images - the company said on Twitter.... →

Google is expanding the scroll-to-text feature it has on featured snippets and some other search elements to the free top product listings boxes. Brodie Clark spotted this for a search on [bluetooth headphones] and I was able to replicate this.... →

Google's John Mueller said that having a shorter domain name or a shorter URL is not going to benefit you in terms of your SEO and ranking in Google Search. He said on Twitter "domain name or URL length is not a factor, adding that "shorter is not better for SEO."... →

Google's John Mueller shared a number of tweets the other day with specific SEO advice around what to do when you remove or disable functionality of parts of your website or your whole website in order to encourage users to take action on an issue. So maybe you replace your home page with a message or something else, you want to avoid any SEO issues with doing that.... →

Google's John Mueller said Google does not have manual action penalties for building sites that are missing logos, or missing the menu links at the top or even the footers at the bottom. John said on Twitter "I'm not aware of any manual actions / penalties that we'd apply for lack of those items. Sometimes minimal, old, simplified, or even ugly pages rank well, sometimes that also changes over time."... →

Отличать рекламу в темном режиме поиска Google будет сложнее, чем в светлом... →

Google может использовать данные Core Web Vitals даже со страниц, закрытых от индексации... →

11 февраля Google запустил Passage Ranking... →

Posted by carlycsA comprehensive audit of your B2B website can mean the difference between winning new clients and losing them to the competition. In this brand new episode of Whiteboard Friday, guest host Carly Schoonhoven walks you through four areas that can take your audits to the next level. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hello and welcome to another edition of Whiteboard Friday. My name is Carly Schoonhoven, and I'm a Senior SEO... →

Джон Мюллер из Google, дал рекомендации по оптимизации изображений для получения картиночного трафика.... →

More are seeing dark mode in Google Search, what is hard to see are the search ads or at least see what are organic listings versus paid listings. It is just harder to distinguish the search ads in dark mode than it is in light mode. If Google made the ad label in white text in dark mode, that would work better than the gray colored font.... →

Google launched lead form extensions in 2019 as a beta and then expanded it more over the years. Heck, they even beta tested a form of lead forms via Google Ads in 2011. In any event, Google just updated the lead forms to trigger when you tap or click on the headline of the ad, as opposed to a sublink.... →

Google's John Mueller released an almost 10 minute long video on image SEO best practices and tips. It is one of the more detailed image SEO presentations I've seen from Google. He lists off 12 specific actionable tips and then talks more about implementation and measurement.... →

I believe since December 2020, Google has been testing a dark mode theme in the Google Search results. Now I am seeing Google test a toggle to turn on and off the dark mode theme.... →

В отчете Google Search Console появится фильтр для страниц с хорошим UX... →

Google may or may not use the Core Web Vitals metrics from pages not within Google's indexed, pages you may explicitly block from indexing, as part of its overall calculation for the upcoming Google Page Experience Update. John Mueller of Google said he believes this to be the case but is not 100% sure.... →

Функции отслеживания сердечного и дыхательного ритмов есть практически на всех фитнес-браслетах и смарт-кольцах. Однако возможность измерить эти показатели с помощью смартфона все еще не распространена. 3 февраля Google объявила о планах это изменить: компания запустила новое ПО, способное уловить частоту сердцебиений и дыхания через объектив камеры. Технология доступна на платформе для отслеживания состояния здоровья Google Fit на телефонах Google Pixel.... →

Google Ads позволил собирать отображать форму для сбора лидов прямо в поисковой выдаче... →

Календарь SEOnews: Бесплатный вебинар «Как настроить аналитику с помощью Google Tag Manager»... →