Here’s How a Pricing Tweak Enabled Us to Increase Sales

Posted by livenetAs the owner of a website that offers private tutoring, I'm always looking for ways to optimize our processes in order to increase leads and sales. The original offerFor years, we offered an inexpensive 30-minute trial lesson so prospects would be able to check out our services and, if they liked it (and 80% did), purchase a package of English lessons. This way, we were able to filter the prospects for those who were serious about learning English and committed enough to pay a small amount ...