Posted by algomezWe might think of content as king, but let’s face it, machines read content differently. Take search engines, like Google, for instance. Although it has become smarter in terms of recognizing long, vague queries, it still needs a little help identifying relevant content on websites. That’s where structured data comes in.
Structured data not only lets Google crawl web pages better, it also helps search engines truly understand the content. For example, a history website may contain several d...