Свежие новости и отзывы о Instagram

Posted by KelseyLibert[Estimated read time: 9 minutes] In a recent Whiteboard Friday about 10x content, Rand said to expect it to take 5 to 10 attempts before you’ll create a piece of content that’s a hit. If you’ve been at the content marketing game for a while, you probably agree with Rand. Seasoned content marketers know you’re likely to see a percentage of content flops before you achieve a big win. Then, as you gain a sense for why some content fails and other content succeeds, you integrate what you’v... →

Рассказываем о Facebook, Twitter, Instagram, Google+, Pinterest и Tumblr... →

Не менее половины представителей малого бизнеса в США предпочитают продвигать свой бизнес на Facebook за счёт достижения органического охвата. При этом 61% из тех, кто всё-таки инвестирует в платную рекламу в социальной сети, тратят на неё менее $50 в месяц. К такому выводу пришло независимое аналитическое агентство Alignable, изучив статистику по 1 200 мелким и средним компаниям, ведущим свой бизнес преимущественно в Серверной Америке. Выяснилось, что большинство представителей малого бизнеса использует с... →

Фонд Runa Capital еще раз инвестировал в российского разработчика веб-сервера для сайтов с высокой нагрузкой NGINX. Объем раунда составил $8 млн. Лид-инвестором сделки стала австралийская коммуникационная компания Telstra Ventures, также в раунде приняли участие NEA, e.ventures и Index Ventures. Привлеченные инвестиции помогут компании провести дополнительную экспертизу и увеличить географию на рынке приложений доставки, используя базу клиентов Telstra в Азиатско-Тихоокеанском регионе и за его пределами.  К... →

Правильное ведение аккаунтов компании, планирование и генерация уникального контента способны решить многие бизнес-задачи... →

Mindie does with soundtracks what Instagram did with filters: it makes boring imagery interesting. And with the insane amount of video that teens are sharing, the music video making app seemed too useful to die when its creators shut down Mindie in December. So Mindie’s technology is getting dug out of its grave thanks to an acquisition by Shots, the selfie app turned comedy feed backed… Read More... →

Captiv8 announced today that it has raised $2 million in seed funding. Created by the founders of mobile ad exchange Moblix, Captiv8 is one of a number of companies connecting marketers with influencers on social platforms like Instagram and Twitter. However, the startup says it uses a technology- and data-driven approach, examining things like geography and demographics to predict which… Read More... →

Forq is on a mission to collect your food photos (they call them “snackshots”) on its Instagram-like app. Today, the company is launching out of beta with new functionality, including an option to let the app scan your iOS camera roll for food photos. If it finds any, it can upload them for you as drafts, so no bite goes to waste. Read More... →

Директор агентства Business to Digital Максим Губин рассказал vc.ru об устройстве рынка страниц в Instagram: о финансовой модели этого бизнеса, рисках, проблемах и возможностях для рекламодателей.... →

Instagram обновил раздел Explore, добавив в него новые видеоканалы. В их числе – персонализированная лента «Видео, которые могут вам понравится», а также тематические каналы, наполнением которых занимаются специальные редактора. Обновление запускается в приложениях сервиса для iOS и Android. На первых порах доступ к нему получат пользователи из США. В других странах новые каналы в разделе Explore появятся позже. Если Instagram удастся побудить пользователей просматривать больше органических видео, это мож... →

Instagram wants to show you the best videos without completely destroying the sanctity of your main feed, so today it overhauled the Explore page with a slew of new video channels. Most importantly, there’s a personalized “Videos You Might Like” feed. There’s also themed channels like one for Coachella, and feature spotlights on specific creators like the ones… Read More... →

Instagram is rolling out a way for you to discover videos on its iOS and Android app. The Facebook-owned company announced that it has added video channels within its Explore section that will surface those videos you might like. This update is only available to those in the U.S. but the company plans to release […]... →

Сегодня более 200 000 компаний, большинство из которых представляют малый бизнес, размещают рекламу в Instagram... →

Posted by Kenia[Estimated read time: 9 minutes] The rise and rise of online video content over recent years is showing no signs of slowing. According to Cisco Forecast, video will represent 69% of all consumer-based Internet traffic by 2017; this is expected to rise to 80% by 2019. Meanwhile, another study from Business Insider estimates that video advertising will account for 41% of total desktop display-related spending in 2020 in the US. Looking at these stats, it’s clear that video will continue to be a... →

Posted by Kenia[Estimated read time: 9 minutes] The rise and rise of online video content over recent years is showing no signs of slowing. According to Cisco Forecast, video will represent 69% of all consumer-based Internet traffic by 2017; this is expected to rise to 80% by 2019. Meanwhile, another study from Business Insider estimates that video advertising will account for 41% of total desktop display-related spending in 2020 in the US. Looking at these stats, it’s clear that video will continue to be a... →

GUEST: If you’re one of the 400 million Instagram users out there, it’s likely that over the last few weeks some of the brands, influencers, and friends you follow began urging you to turn on notifications for their accounts so that they won’t disappear from your feed. Instagram’s rumored algorithm change, designed to bump up photos […]... →

Posted by Daniel_Marks[Estimated read time: 6 minutes] I initially started writing a post about how BuzzFeed tailors its content to different social networks. What image sizes do they use? What type of content works on one network but not another? What tactics do they employ? But as it turns out, there isn’t anything that revolutionary in the way BuzzFeed approaches their content on these social networks. There are a few interesting things they do, such as: Using silent, square videos on Facebook that work ... →

Posted by Daniel_Marks[Estimated read time: 6 minutes] I initially started writing a post about how BuzzFeed tailors its content to different social networks. What image sizes do they use? What type of content works on one network but not another? What tactics do they employ? But as it turns out, there isn’t anything that revolutionary in the way BuzzFeed approaches their content on these social networks. There are a few interesting things they do, such as: Using silent, square videos on Facebook that work ... →

Российско-британский стартап Lobster, через который пользователи социальных сетей могут продавать фотографии и видео медиакомпаниям, подключил свой маркетплейс к «ВКонтакте». До этого Lobster сотрудничал с Facebook, Instagram, Flickr и YouTube, рассказала vc.ru основатель и генеральный директор сервиса Ольга Егоршева.... →

Sometimes, people just want to watch a highlight of an esports match instead of a whole tournament. Plays.tv, a site that enables people to easily record and view replays of PC games, announced today that it has crossed 10 million monthly active users during its first year. Four million of those users are active content […]... →