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Content Marketing is now as much part of a digital strategy as SEO, PPC, Social Media, if not more and businesses of all sizes, in all industry are seeking to harness its power. There are many elements to a content campaign, even more so for those which aim to reach audiences across different countries and cultures. This week, Webcertain TV is joined by Head of Global Content for English LanguageEducation Provider EF , Marcin Chirowski,... →

Игровой бренд FIFA 16 выпустил рекламный ролик с футболистами Лионелем Месси, Алекс Морган, Пеле и Серхио Агуэро, которые играют в футбол под переработанную версию арии Фигаро из оперы «Севильский цирюльник». Копирайтер агентства Weiden+Kennedy Amsterdam Евгений Примаченко, участвовавший в процессе создания кампании, поделился информацией с vc.ru о ходе съемок и личными впечатлениями от рабочего процесса и футболистов.... →

B2B brands are answering the call to become publishers with a significant increase in content hubs exemplified by pioneers like American Express OPEN and Adobe's CMO.com and others including: Intel IQ Think with Google Dell's Power More GE's World in Motion SAP's Digitalist Magazine While those are all great examples,... →

Apple has confirmed a security breach in its Chinese App Store which saw nearly forty popular applications infected with malware – a result of app developers being tricked into downloading a compromised version of Apple’s Xcode developer tool kit. The breach, first discovered by researchers at Alibaba Mobile Security, affected a number of popular apps in the region, including… Read More... →

Unity Technologies announced today that it is launching the Made With Unity platform for game discovery. The online platform will focus online at first, as Unity already gets about 10 million unique visitors coming every month to its web site, said Clive Downie, chief marketing officer at Unity, speaking at the Unite 2015 event in […]... →

Cost-per-impression ad pricing is so yesterday. A New York City-based ad tech shop is today launching a limited beta of what it describes as the first-ever cost-per-second (CPS) platform for ads. Sled Mobile’s Parsec platform is based on the idea that the key thing display advertisers want is user attention. Time spent with the ad, […]... →

TechCrunch is pleased to announce the 25 startups selected to participate in the Startup Battlefield of Disrupt SF 2015. Over the next three days, these companies will compete on tech’s biggest stage for $50,000 and the coveted Disrupt Cup. The Battlefield represent the crème de la crème; the startups onstage represent just over 2.5 percent of those that applied. Startup Battlefield… Read More... →

The time is now. Disrupt SF 2015 is upon us and we have a jam-packed show with some of the greatest minds in tech. Today we’ll be joined by Dropbox’s Drew Houston, international investor Yuri Milner, and Snoop D-O-double-G. We’ll also host a panel on virtual reality as well as a panel on investment, with Ron Conway and Topher Conway kicking off the day in a fireside chat… Read More... →

Unity Technologies announced today that it has made it easier than ever for game developers to make money, run analytics, and get their games discovered thanks to free services that come with the Unity game engine. Beyond enabling game companies to make games more easily, Unity is also making it more convenient them to add […]... →

SPONSORED: This sponsored post is produced by AppLovin.  There’s a reason why mobile games now generate more revenue than online games: When it comes to marketing and customer acquisition, the mobile gaming industry has it down. Mobile game developers make the most of their marketing budgets, and they use data to inform the user experience and […]... →

Яндекс объявляет конкурс «Естественная ссылка – 2015» .Это уникальная возможность для владельцев сайтов похвастаться настоящими, искренними ссылками на свои ресурсы и получить призы от создателей Минусинска.Естественные ссылки – украшение интернета, они появляются, когда ваш сайт полезен людям и нравится им настолько, что они готовы рекомендовать его другим. Наверняка у вас есть любимые ссылки на ваши сайты. Они могут быть смешными или совершенно серьезными. Главное, чтобы они были настоящими.Через форму на... →

The software that runs the Bitcoin network is managed by a group of volunteer developers. In theory, the developers answer to Bitcoin users who choose whether or not to run a particular version of the Bitcoin software.  In reality, majority mining power is what drives adoption of new versions of the Bitcoin software, taking the approval mechanism out of the hands of Bitcoin users. Read More... →

A million people used the Unity game engine to develop new titles in the month of August, up from 600,000 a year ago. John Riccitiello, chief executive of Unity, cited that number as evidence of the popularity of the game development tool during his keynote talk at the Unite event in Boston. Riccitiello said that […]... →

If the connected home has struggled with anything over the past few years it’s accessibility. Ease of use has been improving rapidly but most internet-connected devices are still multiples more expensive than their “dumb home” alternatives. Lockitron has been in the smart home space since 2011, and has really seen the environment evolve heavily over the past few years as… Read More... →

Теперь подключаться к сети в подземке можно, не открывая браузер, но сначала надо оплатить услугу заранее.... →

VB EVENT: Game Insight CEO Anatoly Ropotov is set to speak at GamesBeat 2015 in October.... →

Jungle Ventures, one of a group of fresh VC firms that have burst on the scene in Asia these past few years, is stepping things up after announcing a new $100 million fund. Read More... →

Оператор запустил кампанию в поддержку выхода на столичный регион... →

Краткая история и будущее больших данных... →

Дизайнер по продукту рекомендательного сервиса Foursquare Джон Штейнбэк опубликовал в своём блоге на Medium заметку, в которой рассказал, как сотрудники компании развивают свою креативность и какие упражнения они для этого используют.Редакция vc.ru публикует список «креативных упражнений», которые рекомендует Штейнбэк.... →