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Posted by randfishTo get a sense for the potential value of keywords in a certain niche, we need to do more than just look at the number of searches those keywords get each month. In today's Whiteboard Friday, Rand explains what else we should be looking at, and how we can use other data to prioritize some groups over others. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video transcriptionHowdy, Moz fans, and welcome to another edition of... →

Facebook has introduced a way for publishers to grow their following with a new feature called Author Tags. When implemented on a website, Author Tags allow people to easily follow the author of a piece of content they found on Facebook. The post A New Way For Publishers to Grow Their Facebook Audience by @mattsouthern appeared first on Search Engine Journal .... →

ANALYSIS: For GE, the Internet of Things includes jet engines and power generators -- and it's generating enormous amounts of data.... →

Signs outside the New York Stock Exchange declared that “Wall Street Is Getting Fit.” Activity tracking company Fitbit began public trading today, initially surging to more than 50 percent above its IPO price and holding steady for most of the... →

Amazon may be making a Google Glass clone that could actually be practical. The wearable device described in a newly published patent could be used to turn Jeff Bezos’s army of warehouse employees into pseudo-cyborgs that can quickly identify items for shipping. The glasses sport a wearable computer that recognizes where objects are located in a […]... →

E3 2016 will return to Los Angeles next June.... →

Richard Marks, the director of PlayStation Magic Labs, says that VR tech is making progress.... →

Founders Forum, the 10-year-old gathering of international entrepreneurs, started in London, but has now expanded to several international gatherings. Sometimes (mistakenly) confused with the F.ounders event run by the guys from WebSummit, FF (as it’... →

The image-sharing platform has streamlined its search capability, in addition to adding trending topics and a spellcheck feature.... →

Even with mobile making more and more money, traditional games still get a huge amount of attention.... →

As the number of connected mobile gadgets — from smartphones and watches to cars — continues to grow, the market is heating up for accurate location data to serve those of us who use these devices. That fact is being played most expensively at... →

Welcome to "Episode Zero" of Technology Translated. You'll learn what this podcast is about, who this show is for, and what you can expect. Scott Ellis has been in the technology trenches since 1996. In that time, he's watched trends ebb and flow, and taken an active roll in using technology to transform the way businesses operate. In 2008, Scott decided it was time to hang out his own shingle.... →

LogMeIn wants to give away a Meldium license and a MacBook Air to a TechCrunch reader. Meldium is a single sign in password manager that helps large teams access the cloud services they need securely. They’re giving away a free 1 year premium licens... →

A new patent describes technology that may let your Android device address one of life's most common little mishaps.... →

A recent article in The Economist noted that fintech is “arguably the hottest spot in a bubbly funding environment for startups.” For the last few years, investors have dumped remarkable amounts of money into fintech startups. From payments to... →

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Quality Update, Fast Reconsideration Requests & Russia Right To Be Forgotten appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

To ensure reliable performance for all advertisers during advanced URL upgrades , the AdWords API has placed a temporary limit on the number of AdGroupAd ADD operations that can be performed on an advertiser account per day. Other types of requests are not affected by this change. Please review the RateLimit documentation and make sure your code handles the RateExceededError properly. During most normal operations, you won't run into these limits. However,... →

The time is now. Well, technically the time is next week, but it is getting really close to game time. TechCrunch is bringing its world-renowned TC Meetup + Pitch-Off to Austin on June 23 and Seattle on June 25, and we want to see you there! We’ll b... →

Lyft agreed today to pay New York State $300,000 to settle allegations that the on-demand ride service violated New York laws. Last summer NY Attorney General Eric Schneiderman and former NY Superintendent of Financial Services Benjamin Lawsky sued Lyft f... →

What is marketing automation? And how can you use it to grow both your profitability and customer satisfaction? In this episode of The Mainframe, Chris Garrett and Tony Clark reveal: Why marketing automation does not have to be evil, difficult, or clumsy The key ways that automation can help you build a better customer experience How marketing automation tools can vastly improve your business life How to stop annoying your prospects by delivering the right message,... →