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I have been a huge science fiction fan as long as I can remember, and a recurring theme in both science fiction literature and movies is the creation of artificial intelligence. However, the subject is becoming increasingly more science and less fiction. Read More... →

Apple Music could win over more power users with some changes. And now would be a great time, because everyone’s trial periods are about to expire. Here are 9 features that I believe Apple Music could add to win over power users. Read More... →

Reddit has become a powerful platform for companies, celebrities, and regular people to get exposure, answer and ask questions, and become part of a loyal and wide-reaching community. Reddit AMAs are probably the biggest attention-grabbing areas of the site. An interesting person or celebrity will get on during a scheduled time and invite other users to "Ask Me Anything". Then, they answer the questions they like and in however much time they have.... →

GUEST: Imagine a world where you can control objects with your eyes instead of your hands. With virtual reality moving into the mainstream, this could become an everyday activity. Marvel has already shown us how it could work in its Iron Man movies: Tony Stark frequently interacts with his armor through eye-tracking and voice control, freeing […]... →

Get ready for ad-hoc branded video networks that surface everywhere and then fade away when the demand does. One possible engine for such a new era in online video is a pedigreed startup called ViewLift. It has the modest goal of becoming a “third-party NetFlix.” Launched in January, it is a video distribution platform-for-hire. It […]... →

There is so much to admire about Apple. They make superb, beautiful products. Their amazing comeback story is unparalleled in corporate history. Steve Jobs has become something akin to a modern-day patron saint of the tech industry. Tim Cook is, rightly, enormously respected. So why do I think they represent so much of what’s wrong with the tech world? Read More... →

Пользователи такси-сервиса Uber по всему миру утром 22 августа пожаловались на сбой в работе сервиса — они получили квитанции, в которых было указано, что их ночные поездки длились на несколько часов дольше. чем это было на самом деле. Соответственно, с карт клиентов Uber были списаны значительные суммы средств.... →

(By Paul Lienert and Julia Love, Reuters) – Consumer electronics company Apple has hired a senior engineer from electric car maker Tesla Motors, according to a LinkedIn posting, as part of Apple’s effort to build a team of experts in automated driving. A LinkedIn profile for Jamie Carlson shows that he has left Tesla and […]... →

Инфографика о способах интеграции визуального сторителлинга в маркетинговую стратегию бренда

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Подборка лучших материалов на Rusbase за неделю... →

Реклама автомобильных брендов редко оставляет кого-то равнодушным – компании не жалеют бюджеты, чтобы удивить своих потенциальных клиентов... →

NEW YORK (Reuters) – Hackers who stole a trove of sensitive data from AshleyMadison.com said “nobody was watching” as they scoured the infidelity website and vowed to release more emails from its executives, online technology website Motherboard reported on Friday. The tech website said it was given a contact email address for the hackers, who […]... →

Компания DOMO подсчитала, сколько фото, видео, твитов и лайков появляется в сети за одну минуту... →

If you’re anything like me you understand the power of Arduino but are stymied by limitations of education, imagination, or wireless connectivity to implement it into your own life. Thanks to the LightBlue Bean+, however, one of those roadblocks has been torn down. The Bean+ is basically an Arduino board that can be programmed via Bluetooth LE. Not unlike the Particle boards, this… Read More... →

Apple is offering iPhone 6+ owners the opportunity to replace the iSight camera on their device for free, after the U.S. company found that “a small percentage” of models produce blurry images. Read More... →

Most U.S. consumer Internet companies have a hard time breaking into China. Cultural differences and the Internet firewall are a huge barrier to entry. Even tech giants like Google, Facebook and Twitter have pulled out or found themselves on the wrong side of the Chinese firewall. So how did Coursera, a relatively young company, achieve this significant milestone? Read More... →

GUEST: He talks too loudly on the phone, gossips about his coworkers, cuts colleagues off in meetings, and takes the food in the office refrigerator that’s clearly labeled for someone else. The office jerk. If you’ve spent any time in a work environment, you’ve probably run across this low-EQ individual. Characteristics may include lack of self-awareness, […]... →

Six months after the deal giving Twitter access to Google's "firehose" of data generated by Tweets, Tweets have started to appear in search results.... →

Recently I was reminded of an article from a bit ago titled, " 2013: The Year of Affiliate Attribution? " It's an interesting take and worthwhile read for those interested in affiliate marketing and the associated measurement challenges. Given that we are now midway into 2014, I thought it would be interesting to take a look at progress to date towards realizing a more holistic and accurate view of affiliate performance as part of a comprehensive cross-channel strategy.... →

China recently published its GDP growth for Q1 of 2015 at 7 percent. While this figure is drastically lower than the double-digit growth seen in previous years, it has still attracted foreign companies to invest and enter into the Chinese technology market. As a result, salary and compensation packages for executives at Chinese tech companies are approaching those of Silicon Valley, and… Read More... →