Posted by sanfranWhat does Google consider “quality content"? And how do you capitalize on a seemingly subjective characteristic to improve your standing in search?
We’ve been trying to figure this out since the Hummingbird algorithm was dropped in our laps in 2013, prioritizing “context” over “keyword usage/frequency.” This meant that Google’s algorithm intended to understand the meaning behind the words on the page, rather than the page’s keywords and metadata alone.
This new sea change meant the algorith...