Posted by MiriamEllisWhy proper onboarding mattersImagine getting three months in on a Local SEO contract before realizing that your client’s storefront is really his cousin’s garage. From which he runs two other “legit” businesses he never mentioned. Or that he neglected to mention the reviews he bought last year. Worse yet, he doesn’t even know that buying reviews is a bad thing.
The story is equally bad if you’re diligently working to build quality unique content around a Chicago client’s business in Wic...