Unconventional AdWords Takeaways to Boost Your PPC Performance

Posted by AsherElranThere are many different dos and don’ts of Google AdWords all over the Internet. When writing this article, I felt it was safe to call many of the methods I’m sharing in it unconventional.In an attempt to resurrect plummeting numbers, and squeeze the last bit of juice from an already producing campaign, I’ve experimented and tested PPC tactics that most users won’t try, either due to fear or because someone says so. When I take on a client for PPC, I want to help them gain a healthy amou...