Posted by rdeloryFor a while now, I have seen this trend with organizations both large and small: Many are making a key mistake regarding redirects. As someone who performs website audits on a regular basis, this is particularly frustrating, since I recognize the missed opportunity of not having authoritative links passing equity to these sites.When done properly, 301 redirects are a very valuable tool in maintaining backlink value and an everyday tool for the SEO professional. So why do so many organizatio...
-
Why Making the Wise Choice is Crucial for Success With Domain Redirects
moz.com/community