Свежие новости и отзывы о Facebook

Posted by ryanwashereIn my 28 years on this planet, I've come to accept two things as fact: The sun rises every morning. Marketers screw everything up. Because of fact No. 2, I had to stop selling SEO. Why? Here's an interaction I used to have five times a day. *Phone rings* Me: "This is Ryan Stewart with WEBRIS. How can I help you?" Caller: "I'm looking for SEO for [domain.com]. I want to rank for "[keyword terms x, y, and z]. Can you guys handle that?"Me: I'm over it. I'm tired of explaining to people SE... →

Facebook has updates notes with a Medium-like look and feel. The post Facebook Updates Notes For Long-Form Content Publishing by @mattsouthern appeared first on Search Engine Journal .... →

Posted by rjonesx.As much as we like to debate content vs. links, sometimes great content just seems to dominate. I don't mean to say that great content doesn't get great links, or that the purposes of creating great content is not to get links, but simply that some content on the web seems to shine through the SERPs. Content might not be king, but it has lot of sway in Google's kingdom. After sifting through tons of SERP data to find million dollar answer boxes (answer box results that rank at the top for ... →

Yes, friends, the (not really) unimaginable has happened: the titan that is Facebook is down. We don’t usually raise our eyebrows too high when Facebook goes down for a minute, but it’s been in and out for a good 20 minutes no. For a company that makes millions in revenue per day, every minute is tens of thousands of dollars in ad revenue lost. We’ve hit up Facebook to try… Read More... →

At about 12:00 p.m. PST today (3:00 p.m. EST), Facebook went down. This is the third time the social network has gone down this month. VB staff from across the world confirmed they either couldn’t reach the social network, or it was incredibly slow. The generic “Service Unavailable” error showed up, as did another generic […]... →

Соцсеть Facebook оказалась недоступна для пользователей по всему миру около 22:05 по московскому времени. За месяц это уже второй случай.... →

As I mentioned during my VR panel at TC Disrupt last week, Bill Clinton has been messing around with the platform. Today, the Felix & Paul Studios production “Inside Impact: East Africa” has hit both Oculus (Oculus Store for Gear VP Innovator Edition) and Facebook 360 degree video. Here’s what Félix Lajeunesse, co-founder of Felix & Paul Studios had to say about… Read More... →

Global Marketing News - 28th September 2015 Facebook revealed as key channel for businesses in Africa New data from Facebook has revealed that the majority of users from key African online markets use the social network to interact with small-to-medium sized businesses. 63% of users from Kenya, 61% from South Africa and 54% from Nigeria actively engage with the Facebook pages of small businesses.... →

Nearly six months ago, a devastating 7.8-magnitude earthquake struck Nepal. Since that time, people around the world have been making donations and providing assistance to help rebuild the country. As an international platform aimed at connecting people, Facebook participated in this effort. Today it’s touting its success, thanks to both its Donate and Safety Check feature. […]... →

Nearly six months ago, a devastating 7.8-magnitude earthquake struck Nepal. Since that time, people around the world have been making donations and providing assistance to help rebuild the country. As an international platform aimed at connecting people, Facebook participated in this effort. Today it’s touting its success, thanks to both its Donate and Safety Check feature. […]... →

Социальная сеть Facebook анонсировала несколько новых опций для рекламодателей, над которыми в настоящий момент активно трудятся разработчики. Одним из основных нововведений станет запуск новой метрики и опции покупки видеорекламы. Новый функционал, реализованный в сотрудничестве с аналитической компанией Nielsen, поможет рекламодателям связать затраты на ТВ-рекламу с расходами на видео в Facebook. Новая метрика под названием «Total rating point» (TRP) даст возможность измерить эффективность видеорекламы ... →

Google AdWords объявил о запуске двух новых продуктов: Customer Match, который позволит рекламодателям нацеливать рекламу на существующих клиентов с помощью списка email-адресов; и универсальных кампаний для приложений (Universal App Campaigns). Customer Match позволяет загружать в сервис списки email-адресов и соотносить их с авторизированными пользователями Google в Gmail, Поиске и YouTube для показа им рекламы. Новый функционал будет доступен в ближайшие недели. Старший вице-президент по рекламе Google... →

Facebook объявил о запуске обновлённого функционала заметок (Facebook Notes). Теперь интерфейс этого раздела по своему формату напоминает блог-платформу Medium. Обновление призвано побудить пользователей социальной сети публиковать в этом разделе более длинные сообщения, а также служит напоминанием об этом функционале. Новая версия позволяет добавить к заметке фото обложки, а также отформатировать текст и выделить заголовки, цитаты, списки и другие элементы текста. «Facebook всегда был местом, где можно п... →

Директор по маркетингу компании Hiconversion Николай Смирнов написал колонку об инстурменте Facebook «оценка акутальности», показывающем, насколько рекламное объявление подходит целевой аудитории кампании. Смирнов рассказал об особенностях метрики, разъяснил, для какой рекламной модели она подходит и как можно ее повысить.... →

Организаторы мероприятия приглашают на конференцию, полностью посвященную маркетингу в социальной сети Instagram. Согласно исследованиям компании Forrester, Instagram является социальной сетью с самой большой активностью. В большинстве сетей конверсия аудитории оказалась ниже 0.1%. В Instagram конверсия достигла 4.21%, что в 58 раз выше, чем в Facebook, и в 120 раз выше, чем в Twitter. В связи с растущей потребностью PR и маркетологов в знании азов продвижения бренда в известном приложении для обмена фото... →

As Ad Week rolls into New York, the tech giants are rolling out their ad product news. Today Google announced new products that move it further into Facebook-style targeting territory, with a new product called Customer Match that will let advertisers upload lists of emails and match them to signed-in Google users on Gmail, Search and YouTube. Google is also ramping up its game in app… Read More... →

Facebook is gearing up to release four updates designed to give brands better tools and create what it hopes will be a great ad experience for viewers. Among these changes include mobile polling, supporting videos in the carousel format, adding a new way to optimize brand awareness, and making buying ads across Facebook and TV more efficient. […]... →

Posted by Jeremy_GottliebHave you ever wanted to automate pulling data from a web page—such as building a Twitter audience—and wanted a way to magically make all of the Twitter handles from the web page appear in your Google Sheet, but didn’t know how? If learning Python isn’t your cup of tea, using a few formulas in Google Sheets will allow you to easily and quickly scrape data from a URL that, were you to do so manually, could take hours.For Windows users, Niels Bosma’s amazing SEO plug-in for Excel is an... →

MENLO PARK — India’s Prime Minister Narendra Modi visited Facebook today to chat about his country’s progress in becoming a more digital society, investing in the country, and women’s empowerment. In a short Q&A town hall session, the leader of the world’s largest democracy spoke about how India was moving forward with using technology to […]... →

Prime Minister Narendra Modi told Mark Zuckerberg that social media can show governments where they’re going wrong, and allow heads of state to connect more personably than ever before. During a townhall Q&A at Facebook’s Menlo Park headquarters, the two leaders talked about the modernization of India and discussed topics from the 40,000 questions and comments submitted by… Read More... →