Свежие новости и отзывы о Google

Google ошибок HTML не боится, но CTR может пострадать... →

Вcё больше пользователей стали замечать новый блок «Пользователи также ищут» (People also ask) в поисковой выдаче Google. Он располагается в верхней части результатов поиска и позволяет выбирать релевантные или альтернативные запросы для уточнения результатов поиска. Google тестировал этот функционал в апреле. Возможно, теперь поисковик всё-таки запустил новый функционал в выдаче или же просто расширил масштаб тестирования. Выглядит блок так: Пресс-служба компании пока не прокомментировала эту информацию.... →

Posted by CarloseoThe spam in Google Analytics (GA) is becoming a serious issue. Due to a deluge of referral spam from social buttons, adult sites, and many, many other sources, people are starting to become overwhelmed by all the filters they are setting up to manage the useless data they are receiving.The good news is, there is no need to panic. In this post, I'm going to focus on the most common mistakes people make when fighting spam in GA, and explain an efficient way to prevent it.But first, let's ma... →

Posted by randfishWhen we're doing keyword research and targeting, we have a choice to make: Are we targeting broader keywords with multiple potential searcher intents, or are we targeting very narrow keywords where it's pretty clear what the searchers were looking for? Those different approaches, it turns out, apply to content creation and site architecture, as well. In today's Whiteboard Friday, Rand illustrates that connection. For reference, here are stills of this week's whiteboards. Click on it to ope... →

“Hi, My name is Melissa and also i’m calling on behalf of terribly a meeting a technology company at the forefront of, and both the city of entertainment. I wanted to follow up with you to make sure you saw love to hear announcement about their new H T M R html 5.” That gibberish is what Google Voice showed me as the written transcript of a recent voicemail. Given how good… Read More... →

You may have been there before...open your voicemail transcriptions in Google Voice to find that at times they aren't completely intelligible. Or, they are humorously intelligible. Either way, they might not have been the message the caller meant to leave you. So, we asked users if they would kindly share some of their voicemails for research and system improvements. Thanks to those who participated,... →

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Panda 4.2, AdWords CPCs & Featured Snippets appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

The platform offers drag-and-drop web-based tools for creating videos that show apps like Google Maps, Twitter, or Eventbrite working in an overlay.... →

Ten months after the last Panda refresh, Google announced yesterday that they had actually begun rolling out another Panda refresh this past weekend. They proceeded to say that the rollout might last months. This means its effects will be drawn-out and potentially more difficult to diagnose. The refresh impacted between 2% and 3% of English queries. Due to the nature of this latest refresh, websites that have addressed issues following... [Read More...] The post Google Panda is Slowing Refreshing: Download ... →

Slack will now integrate with Google Calendar, letting events automatically post reminders inside slack channels. Here’s how the integration will work: After linking a Google account to Slack, you can choose any calendar and instruct it to post to certain Slack channels. For example, you could have events from your company’s development deadline calendar post reminders to the… Read More... →

Slack is rolling out a new integration today that lets users keep track of when their next meetings are. The service now supports Google Calendar which can notify teams in a Slack Channel or privately tell individuals when their next meeting will be. It’s unknown how much time people spend within Slack, but if it’s […]... →

Google Spotlight Stories, a mobile app featuring immersive, 360 degree animated films originally developed by Motorola ahead of its 2011 Google acquisition, has now made its way to iOS devices. The app had been available on Android phones since fall 2013, when Google first introduced the new mobile storytelling format to consumers. The app itself is intended for entertainment purposes, as… Read More... →

Google recommends site owners remove app download interstitials in order to improve the mobile browsing experience. The post Google: Consider Removing App Download Interstitials From Your Mobile Site by @mattsouthern appeared first on Search Engine Journal .... →

As part of the transition to Google’s new photo hosting and sharing service, Google Photos, launched this May, users of Google’s older Picasa desktop software are now being prompted to upgrade to Google Photos Backup for saving their images to Google’s cloud storage. The change could signal the beginning of a plan to migrate Picasa users over to the newer Google Photos… Read More... →

If you're a large publisher, you may be wondering if -- and how -- featured snippets are affecting your organic search traffic. Columnist Glenn Gabe explains his process for identifying and measuring the impact of these direct answers in search results. The post How To Find Google Featured... Please visit Search Engine Land for the full article.... →

Back in April, Google launched a pop-up, temporary marketplace for companies to sell patents, with Google being the sole buyer. Today, the search and mobile giant is expanding that marketplace in the other direction: Google has started a program for startups to buy up to two non-organic patent families off Google. It is tying the offer into a requirement to join the LOT Network, a… Read More... →

Google today is announcing the general availability of Cloud Storage Nearline, a service for backing up data that doesn’t need to be constantly accessed. Google first released the service in beta in March. Now Google is backing up the service with a 99 percent uptime service level agreement, and the company is offering free input-output […]... →

Earlier this year, Google announced its new low-cost Nearline cold storage service and today, the company is taking it out of beta and making it generally available. Unlike some of its competitors like Amazon Glacier, where accessing data in cold storage can take hours, Nearline promises to make data in its archive available within seconds. Now that the service is out of beta, Google considers… Read More... →

Google пояснил, что если сайт работает, но его HTML-код не прошёл валидацию посредством специализированных сервисов, это не повлияет на его сканирование, индексирование и ранжирование. Об этом заявил специалист отдела качества поиска Google по работе с вебмастерами Джон Мюллер (John Mueller). Однако невалидный HTML-код может повлиять на другие аспекты, имеющие отношение к SEO: метатеги, структурированные данные или link-элементы (например, если разметка hreflang не сканируется правильно).  Мюллер привёл сле... →

As I announced last night at Search Engine Land, Google has released Panda 4.2 after being without a Google Panda refresh for about 10 months. The most interesting thing about this Panda refresh was that virtually no one noticed. Really, no one...... →