Свежие новости и отзывы о Google

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Posted by ryanwashere I was furious when keyword data dissapeared from Google Analytics (GA). I mean, how could I possibly optimize a website without keyword data?!?! It didn't take me long to realize I was overreacting. In fact, I quickly realized how trivial keyword data was. Search engines are pretty damn good at what they do. If you properly optimize your content, people will find it with the keywords you intended. (You should set up an SEO dashboard in GA to verify your results.) The truly valuable k... →

Yahoo запустил новый интерфейс мобильной поисковой выдачи в США. Теперь он содержит более богатый визуальный контент и более быстрый доступ к действиям.  Улучшенный интерфейс выдачи уже работает в мобильных браузерах. В поисковом приложении Yahoo новый функционал пока не запущен. Вице-президент по продуктам компании Эндрю Пун (Andrew Poon) рассказал, что идея нового интерфейса мобильной выдачи – выйти за рамки списка ссылок и предоставить «опыт, мгновенно соединяющий пользователей с людьми, местами и веща... →

И установил задержку кликабельности мобильных баннеров... →

Гугл сегодня радует. Хотел узнать как употреблять аминокислоты для трени, ну и завис на подсказках ;) Читать дальше →... →

Posted by randfish A recent patent from Google suggests a new kind of influence in the rankings that has immense implications for marketers. In today's Whiteboard Friday, Rand discusses what it says, what that means, and adds a twist of his own to get us thinking about where Google might be heading. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video Transcription Howdy, Moz fans,... →

Posted by randfishA recent patent from Google suggests a new kind of influence in the rankings that has immense implications for marketers. In today's Whiteboard Friday, Rand discusses what it says, what that means, and adds a twist of his own to get us thinking about where Google might be heading. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This wee... →

Разработчики Google запустили инструмент gybo.com/summer для быстрой проверки компаниями отображения их актуальных данных в сервисе Мой бизнес, в том числе, открыты или закрыты они в настоящее время. Многие компании летом меняют рабочее время. В туристических районах, например, местные магазины часто остаются открытыми дольше. Специалисты Google в текущем месяце опросили маленькие компании и обнаружили, что четверть из них меняет свое рабочее время летом. При этом только 1% компаний отразили эти изменения в... →

A new Google AdWords update will help advertisers to better differentiate purposeful from accidental ad taps.... →

A new Google AdWords update will help advertisers to better differentiate purposeful from accidental ad taps.... →

Posted by amandaecking This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. I've been in and out of Google Analytics (GA) for the past five or so years agency-side. I've seen three different code libraries, dozens of new different features and reports roll out, IP addresses stop being reported,... →

Google said it had started testing the latest prototypes of its self-driving cars on Mountain View, California roads, with safety drivers aboard.... →

Google has an update on the status of its self-driving car project – the latest prototypes of its vehicles are road-ready and already driving in Mountain View. These ones are the same adorable prototypes that Google showed off in December, and are completely built by Google with self-driving in mind. The driverless cars aren’t without drivers on city streets, however – they… Read More... →

We're excited to announce the v2.3.0 release of the Google Mobile Ads Unity Plugin! The new release brings support for AdMob in-app purchase ads to the Unity game engine . You can grab the updated Unity package on GitHub . In-app purchase ads in Unity with AdMob In-app purchase (IAP) ads are interstitial ads that display offers for your in-app products. They allow users to make purchases directly from within your app as part of your normal ad flow.... →

Be sure consumers will see you're open during summer hours when they search for your business. The post Are Your Summer Hours Showing In Google? New Tool Makes Checking Google My Business Listings Easy appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Google недолюбливает сайты с flash-играми... →

Today we're excited to announce you can use audiences (previously remarketing lists) created in Google Analytics to reach your customers on Google Search, with no tagging changes required. Remarketing Lists for Search Ads (RLSA) allows you to tailor your search ads and based on your visitors' past activity on your website . Now you can leverage more than 200 Google Analytics dimensions and metrics to create and activate your audiences for remarketing,... →

Которым обменивались сами пользователи... →

How will Google adapt to the rise of mobile? Columnist Andy Taylor explores the issues Google is facing and the opportunities it has to stay relevant. The post Google’s Future Relies On Quality Control appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Posted by Cyrus Mistry, Product Lead for Chromebooks for Education (Cross-posted on the Google for Education Blog .) Editor's note: As educators in North America begin to prepare for the 2015/16 school year, we thought this would be a good time to pull together the best tips we shared in the last year from schools using Chromebooks. If you'll be at ISTE 2015 next week in Philly, come see us in the Expo Hall at space #1808.... →