Свежие новости и отзывы о Google

We're excited to announce that our next Analytics Academy course, Google Tag Manager Fundamentals , is now open for participation. Whether you're a marketer, analyst, or developer, this course will teach you how Google Tag Manager can simplify the tag implementation and management process. You'll join instructor Krista Seiden to explore topics through the lens of a fictional online retailer, The Great Outdoors and their Travel Adventures website. Using practical examples,... →

Posted by John Krouskoff, Manager of Emerging Technologies, Lower Hudson Regional Information Center (Cross-posted on the Google for Education Blog .) Editor's note: Leading up to ISTE, one of the largest education technology conferences in the world, we asked educators and administrators to reflect on the past school year and look ahead to 2015-16. Today we hear from John Krouskoff, manager of emerging technologies at the Lower Hudson Regional Information Center .... →

Platform adds AdWords to Google Analytics and Google Webmaster Tools reporting capabilities. The post Megalytic Launches Google AdWords Integration For Customizable, Automated Reporting appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

El Capitan is already something I associate almost by default with Mac OS X, but it was a real mountain before that – millions of years before Apple previewed OS X 10.11, in fact, though it only got its name in 1851. Anyways, it’s the real mountain, not the Apple operating system, that Google now lets you virtually climb in Google Maps with its first ever vertical Street View… Read More... →

Microsoft today launched Word, Excel, and PowerPoint for Android phones. Previously in preview, the apps have now hit general availability on Google Play: Word, Excel, and PowerPoint. The launch follows Microsoft’s big Office news in November, when it made mobile editing free and launched Word, Excel, and PowerPoint for iPhone, as well as the same […]... →

Search is key for marketers to leverage for micro-moments, defined by Google as short bursts of activity when consumers use their mobile devices to access information quickly.... →

Фотобанк Getty Images подал жалобу на Google в антимонопольную комиссию Евросоюза, обвинив американскую компанию в манипуляциях с поисковой выдачей в свою пользу. Об этом сообщает Reuters.... →

Techniques for evaluating a Google algorithm effects on a niche can be applied to how other effects specific to industries change their Google rankings. The post 4 Data Analysis Techniques Illustrated via The Pigeon Algorithm by @ericvanbuskirk appeared first on Search Engine Journal .... →

Google Genomics has partnered with Broad Institute to help improve DNA research and analysis.... →

How many meetings has Google gained with top European Commission officials since December? According to data compiled by anti-corruption advocacy organization Transparency International’s EU office, the figure is 29 — making the company second only to the pro-business BusinessEurope European lobby group. Read More... →

Together, greater mobile adoption, shorter attention spans and increased multitasking point to a greater relevance of Google's Answer Boxes.... →

Google today announced that it has partnered with the Broad Institute of MIT and Harvard to launch a limited alpha of the institute’s Genome Analysis Toolkit (GATK) on Google’s Cloud Platform and make it available as a service. The software, which was developed by the Broad Institute and helps scientists to quickly analyze genomic sequencing data, will be offered to academic… Read More... →

Google has arrived at El Capitan to capture its first ever "vertical" Street View imagery.... →

Пользователи Google AdSense смогут увидеть в истории платежей вычеты за недействительные клики, которые вызывают различия между ожидаемым и реальным размером прибыли. Информация будет отображаться в платежной истории, начиная с мая. Например, если пользователь ожидал прибыль в размере 1100 долларов, а получил 1000, он сможет понять, как ожидаемая прибыль раскладывается на потери от недействительных кликов и конечный заработок. Для предотвращения недействительных кликов на сайте разработчики AdSense рекомен... →

А молодые активисты попросили прокурора ограничить доступ к Google Play и App Store за запрещенный контент... →

Posted by kristihines If you don't know what Google Analytics is, haven't installed it on your website, or have installed it but never look at your data, then this post is for you. While it's hard for many to believe, there are still websites that are not using Google Analytics (or any analytics, for that matter) to measure their traffic. In this post, we're going to look at Google Analytics from the absolute beginner's point of view. Why you need it, how to get it,... →

Лев Хасис рассказал, сколько банк тратит на IT, как конкурировать с Google, правильно "спамить" клиентов и планирует ли банк увеличивать долю в «Яндекс.Деньгах» (не планирует).... →

Google clearly wants people to have a human connection to its forthcoming self-driving cars. The tech giant today announced Paint the Town, a contest that will have artists send designs to be displayed on prototypes, Google’s website, and a community event next month in Mountain View, Calif. Google will choose 10 winning designs to be […]... →

Разработчики Google добавили более заметное меню справки в Search Console. Меню расположено в правом верхнем углу экрана. Окно справки можно перемещать по странице, чтобы оно не закрывало нужную информацию. Пользователь может искать справочные статьи или получить контекстную справку, основанную на открытом разделе Search Console. Месяцем ранее Google сообщил о ребрендинге сервиса «Инструменты для вебмастеров». Теперь он называется Search Console.... →

Google executives explain what's not allowed on YouTube -- and in the process, point us to some really weird, sick stuff.... →