Свежие новости и отзывы о Majestic

Posted by Dom-WoodmanDecember brought us the latest piece of algorithm update fun. Google rolled out an update which was quickly named the Maccabees update and the articles began rolling in (SEJ , SER). The webmaster complaints began to come in thick and fast, and I began my normal plan of action: to sit back, relax, and laugh at all the people who have built bad links, spun out low-quality content, or picked a business model that Google has a grudge against (hello, affiliates). Then I checked one of my sit... →

Posted by randfishFor the last decade, I've made predictions about how the year in SEO and web marketing would go. So far, my track record is pretty decent — the correct guesses outweigh the wrong ones. But today's the day of reckoning, to grade my performance from 2017 and, if the tally is high enough, share my list for the year ahead. In keeping with tradition, my predictions will be graded on the following scale: Nailed It (+2) – When a prediction is right on the money and the primary criteria are fulfil... →

Posted by Alex-TThe chances that your company invests in a content marketing strategy are very high. Content Marketing Institute revealed that 89% of B2B and 86% of B2C marketers use content marketing, while the money spent on this activity ranges between 26% to 30% of an entire marketing budget. I believe that spending up to 50% of your overall budget on content marketing needs isn’t too much, if you know how to take advantage of it. Not only will it benefit your brand’s awareness, but it will also help yo... →

Команда Majestic объявила, что сервис начал использовать Google Search Console API для проверки позиций и получения данных по ключевым словам. Нововведение запущено в Pro-версии сервиса. Thank you, @Dixon_Jones ! — Google Webmasters (@googlewmc) October 30, 2017 Теперь пользователи Majestic смогут видеть следующие данные по своим сайтам, зарегистрированным в Search Console: Совокупный дневной трафик из Google […]... →

Not all SEO tools are black hat scrapers anymore...... →

SEMRush интегрировал Majestic в инструмент для аудита обратных ссылок – Вacklink Audit Tool. Это было сделано через технологию OpenApps. Чтобы воспользоваться новыми возможностями, нужно иметь аккаунт и в SEMRush, и в Majestic. В результате интеграции SEMRush сможет брать данные об обратных ссылках Majestic, а затем повторно сканировать их на предмет «токсичности». Таким образом, пользователи смогут получать более […]... →

Posted by MiriamEllis“Why are those folks outranking me in Google’s local pack?” If you or a client is asking this question, the answer lies in competitive analysis. You’ve got to stack Business A up against Business B to identify the strengths and weaknesses of both competitors, and then make an educated guess as to which factors Google is weighting most in the results for a specific search term. Today, I’d like to share a real-world example of a random competitive audit, including a chart that depicts whi... →

Команда сервиса Majestic объявила об обновлении интерфейса страницы «Сводка» в Site Explorer. Среди основных изменений значатся следующие: Более заметные заголовки страниц. Разработчики улучшили дизайн страницы, чтобы сделать заголовок более заметным. Кроме того, теперь, когда пользователь вводит домен или URL, который расположен вверху цепочки редиректов, Site Explorer пройдёт через цепочку и покажет заголовок нужной страницы. Ранее […]... →

Posted by randfishHow can you effectively apply link metrics like Domain Authority and Page Authority alongside your other SEO metrics? Where and when does it make sense to take them into account, and what exactly do they mean? In today's Whiteboard Friday, Rand answers these questions and more, arming you with the knowledge you need to better understand and execute your SEO work. Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welc... →

Posted by randfishInternal links are one of those essential SEO items you have to get right to avoid getting them really wrong. Rand shares 18 tips to help inform your strategy, going into detail about their attributes, internal vs. external links, ideal link structures, and much, much more in this edition of Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week... →

Команда Netpeak Software объявила о релизе абсолютно новой версии Netpeak Checker – мультифункционального инструмента для массового анализа и сравнения сайтов, который помогает выполнять самые разнообразные задачи в области интернет-маркетинга. С помощью программы можно получать данные известных мировых сервисов, таких как Ahrefs, Moz, Serpstat, Majestic, SEMrush, Alexa, Google, Яндекс, Bing, Facebook, Twitter, Whois, и т.д. Для […]... →

Posted by randfishHow are you gleaning your competitive insights? We've got a ton of resources and tools at our disposal, and one of the best ways to learn what's working for your rivals and how you can build your own success on top of those insights is via the top pages report. In today's Whiteboard Friday, Rand goes over how each data source can provide unique value and which questions you should be asking to get more out of that data. Click on the whiteboard image above to open a high-resolution version ... →

Posted by KristinaKledzikA few weeks ago, rankings for pages on a key section of my site dropped an average of a full position in one day. I’ve been an SEO for 7 years now, but I still ran around like a chicken with my head cut off, panicked that I wouldn’t be able to figure out my mistake. There are so many things that could’ve gone wrong: Did I or my team unintentionally mess with internal link equity? Did we lose links? Did one of Google’s now-constant algorithm updates screw me over? Since the drop happ... →

Posted by Maryna_SamokhinaThe aim: This post highlights SEO areas that need to be addressed and decided on before the website brief is sent to designers and developers. Imagine a scenario: a client asks what they should do to improve their organic rankings. After a diligent tech audit, market analysis, and a conversion funnel review, you have to deliver some tough recommendations: “You have to redesign your site architecture,” or “You have to migrate your site altogether,” or even “You have to rethink you... →

Posted by rjonesx.There are a handful of data sources relied upon by nearly every search engine optimizer. Google Search Console (formerly Google Webmaster Tools) has perhaps become the most ubiquitous. There are simply some things you can do with GSC, like disavowing links, that cannot be accomplished anywhere else, so we are in some ways forced to rely upon it. But, like all sources of knowledge, we must put it to the test to determine its trustworthiness — can we stake our craft on its recommendations? L... →

Posted by randfish When it comes to choosing a reputable company to manage your SEO, there's both a right way and a wrong way to go about the hiring process. In today's Whiteboard Friday, Rand identifies common pitfalls to avoid and advice to take when it comes to selecting an agency or consultant to optimize your site for search engines. SEOs, take note: there are great ideas here for how to market yourselves to clients, as well! Click on the whiteboard image above to open a high-resolution version in a ne... →

Posted by Joe.RobisonWho doesn’t love working on low-hanging fruit SEO problems that can dramatically improve your site? Across all businesses and industries, the low-effort, high-reward projects should jump to the top of the list of things to implement. And it’s nowhere more relevant than tackling technical SEO issues on your site. Let’s focus on easy-to-identify, straightforward-to-fix problems. Most of these issues can be uncovered in an afternoon, and it’s possible they can solve months' worth of traffi... →

Posted by mark-johnstoneA few weeks ago, a post was published entitled The SEO Myth of Going Viral. It referenced 8 pieces of content across 4 different sites that went viral and, most importantly for SEO, gained hundreds of linking root domains. I was the creative director on a lot of those campaigns while working as the VP of Creative at Distilled. Today, I’d like to add some important context and detail to the original post.I actually agree with much of what it said. However, it's based on the assumption... →

Posted by EarnedMarketingIf you’ve been to any SEO conferences over the past few years, you’ve likely heard something along the lines of this: "Links are still really important for organic search rankings. But the way we go about getting those links has changed… it’s now all about content marketing." The general premise is that great, "rank-worthy" content gets links, which in turn builds up your site’s authority, which subsequently gives a boost to the search rankings of both that specific content piece an... →

Posted by TomCaultonThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.We all know building backlinks is one of the most important aspects of any successful SEO and digital marketing campaign. However, I believe there is an untapped resource out there for link building: finding your competitors' broken pages that have been linked to by ext... →