Posted by Maryna_SamokhinaThe aim: This post highlights SEO areas that need to be addressed and decided on before the website brief is sent to designers and developers. Imagine a scenario: a client asks what they should do to improve their organic rankings. After a diligent tech audit, market analysis, and a conversion funnel review, you have to deliver some tough recommendations:
“You have to redesign your site architecture,” or
“You have to migrate your site altogether,” or even
“You have to rethink you...