Статьи по тегу «SEO»

Posted by BritneyMullerMachine learning — a branch of artificial intelligence that studies the automatic improvement of computer algorithms — might seem far outside the scope of your SEO work. MozCon speaker (and all-around SEO genius) Britney Muller is here with a special edition of Whiteboard Friday to tell you why that's not true, and to go through a few steps to get you started. To see more on machine learning from Britney and our other MozCon 2020 speakers, check out this year's video bundle. Get my ... →

So I did an SEO Mythbusting video with Martin Splitt of Google way back last November. I posted the vlog I did with him minutes prior to recording this SEO mythbusting segment. They went well together.... →

В новом выпуске Мартин Сплитт из Google и Барри Шварц из Rusty Brick обсуждают отношения Google с SEO-сообществом... →

Martin Splitt and I decided to make the interview very intimate, so we chatted a bit in one of the Google sleep pods at the New York office. This was a while back, in November 2019...... →

I am seeing signs both in terms of SEO community chatter and the automated tracking tools of another Google search ranking algorithm update. Unlike the last one, where all the tools were spiking but the community chatter was at the same level of the tools, this one seems to have support of both the community and the tracking tools.... →

Google's John Mueller was asked on Twitter if using a dual stack IPv4/6 setup give you some sort of Google Search or SEO ranking boost with Google. John said no, it does not. John responded saying "No. There's no SEO effect for that. Make your site work well for users."... →

Posted by liambbarnesAs most SEO specialists have learned, you must create quality content to grow organically. The same thing can be said for businesses that are building a social media presence or a new newsletter following. But as people consume more and more content each day, they become less receptive to basic content that doesn't provide a new perspective. To counter this issue, you must make sure that your content is native to each platform you publish on. However, that doesn’t mean that you need t... →

We know Google has general said it does not offer private SEO or Google Search support. All Google Search and SEO requests should be done in a public setting. But that does not mean that Googlers like Gary Illyes, John Mueller or Martin Splitt do not read your requests, they just do not really act on them if they are sent in a private channel.... →

Участвуйте в марафоне, чтобы каждый день выигрывать крутые гаджеты... →

Posted by DawnMacriUnderstanding search intent can be the secret ingredient that brings your content strategy from okay to outstanding. As an SEO Strategist at a digital marketing agency (Brainlabs), we often find clients on the brink of ranking success. They’re sitting on stellar content that simply isn’t ranking for their target keywords. Why? Oftentimes, the keywords and the intent simply don’t match. Here we’ll discuss the different types of search intent, how to determine the best intent for given keyw... →

Posted by rjonesx.Since day one of SEO, marketers have tried to determine what factors Google takes into account when ranking results on the SERPs. In this brand new Whiteboard Friday, Russ Jones discusses the theory behind those ranking factors, and gives us some improved definitions and vocabulary to use when discussing them. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi, folks. Welcome back to another Whiteboard Friday. Today, we're going to b... →

Календарь SEOnews: Фундаментальный курс по SEO... →

Календарь SEOnews: Как настроить SEO для Вашего бизнеса... →

Over the past 24-hours or so, most, if not all, of the Google rank checking tools are showing spikes in fluctuations in the Google search rankings. The weird part, the chatter in the SEO community and individual people complaining about ranking changes has really not spiked with the tools.... →

Календарь SEOnews: Вводное занятие по SEO для начинающих... →

Покажем, какие есть ограничения и альтернативные решения... →

Основной инструмент внешней оптимизации сайта — наращивание ссылочной массы. Несмотря на скептицизм некоторых SEO, ссылочное продвижение в 2020 году сохраняет свою актуальность. Меняется лишь подход к этому процессу — если учитывать все нюансы, результат не заставит себя ждать. Процесс трудоёмкий … Читать далее → Сообщение Какие ссылки лучше для сайта: анкорные или безанкорные появились сначала на Блог компании Sape.... →

Posted by SabrinaBombergerIf you’re working in e-commerce through the COVID-19 crisis, you’ve likely noticed some wild shifts in the way your products are viewed and consumed by the public. After all, the needs of the entire world have changed in some capacity. It makes sense that purchasing habits have, too. This shift in demand might require an equal shift in your marketing strategy. As an SEO, you need to make sure that you understand the new demands on your product in the given market, and ensure any on... →

Писать новые статьи или обновлять старые, является ли количество слов фактором ранжирования и многое другое... →

Продвижение сайта ссылками — один из сомнительных способов раскрутки, собравший вокруг себя самые неоднозначные мнения. Эффективность меры зависит от механики её использования: до сих пор далеко не все SEO-специалисты знают, как не навредить своему ресурсу. В этой статье мы расскажем, … Читать далее → Сообщение Продвижение сайта ссылками в 2020 году появились сначала на Блог компании Sape.... →