Статьи по тегу «Digital»

Бывший директор по инновациям и развитию цифровых продуктов ИД Independent Media Евгений Вольнов присоединился к команде Tribuna Digital, которая издаёт Sports.ru. Он займётся развитием рекламных технологий, рассказал vc.ru гендиректор Sports.ru Дмитрий Навоша.... →

Adobe today is launching a new mobile app that makes it easier to convert paper documents and other things into digital, editable PDF files. While there’s no shortage of scan-to-PDF apps on the App Store, many are not free, have a dated design, or simply convert an image to PDF format, but don’t allow for edits. Adobe Scan, meanwhile, uses optical character recognition (OCR) to… Read More... →

Plex is doubling down on its support for capturing over-the-air signals from digital antennas this morning, with the announcement that it will now not only let users record TV programs, it will also allow them to watch live TV. The result is a low-cost, do-it-yourself version of a live TV streaming service – a popular new category in the streaming market, which offers a pay-TV live… Read More... →

Владелец базы ключевых слов MOAB и спикер конференции Baltic Digital Days о том, что важно учесть при составлении семантического ядра.... →

Hubble, a London-headquartered a startup founded in 2014 to ride the coattails of the trend towards flexible office space, has picked up £1.2 million in new funding. Read More... →

Searching for art and artists on Google has just been improved. Today, Google announced it’s integrating the work done by the Google Arts & Culture team into its Google search results and Maps, allowing web users to better experience the art they seek. This includes, in some cases, being able to view high-resolution imagery of the artwork in question, see it hanging on the wall in… Read More... →

Nuvyyo, the makers of the Tablo DVR for cord cutters who want to record free, over-the-air TV programming from their digital antennas, is today launching their next-generation device, the Tablo DUAL. As you might guess by the name, the new DVR supports two tuners, so you can record from two TV channels at the same time. The new hardware is also housed in a 20 percent smaller form factor than… Read More... →

Проект RUWARD при поддержке РАЭК объявил результаты второго ежегодного рейтинга Digital Design & Creative 2017. В рейтинг включены российские агентства и продакшены, специализирующиеся на дизайне, визуальных коммуникациях и креативе при разработке digital-проектов. Первое место чарта получило креативное агентство CreativePeople, серебро и бронзу – AIC+QSOFT и Notamedia. ТОП-15 компаний рейтинга: Методика построения рейтинга прозрачна, и любой […]... →

The makers of Epic!, one of many apps jockeying to become a “Netflix for books,” have raised $8 million in a round led by Reach Capital, the education-specialized venture firm. Additional investors in the Series C included: TransLink Capital, Rakuten Ventures, Menlo Ventures, WI Harper, Brighteye Ventures and Innovation Endeavors. Epic! at its core is an on-demand, digital… Read More... →

Экс-президент «Европейской медиагруппы» займется digital-развитием издателя Forbes... →

Posted by PPCKirkI have been chewing on a keyword vs. audience targeting post for roughly two years now. In that time we have seen audience targeting grow in popularity (as expected) and depth.“Popularity” is somewhat of an understatement here. I would go so far as to say that I've heard it lauded in messianic-like “thy kingdom come, thy will be done” reverential awe by some paid search marketers. as if paid search were lacking a heartbeat before the life-giving audience targeting had arrived and 1-2-3-clea... →

Инвестиционная компания Realogic Николая Матушевского вложилась в израильский музыкальный стартап Rotation. Об этом Firrma сообщили в компании.   Сумма сделки не раскрывается. Инвестиционная оценка компании составила $2, 5 млн. Помимо денег, Realogic окажет стартапу бухгалтерскую, маркетинговую и менторскую поддержку. Компания основана Антоном Ходусом, который вложил в стартап $800 тысяч.    «Мы познакомились с проектом в январе 2017 года и проводили его оценку вплоть до принятия решения об инвестициях. Око... →

The startup insurance application processor Quilt has added a life insurance product to its portfolio and has begun pitching its digital enrollment in 37 states across the country. In partnership with Generation Life (a 50-year-old insurance company that was recently acquired by Swiss Re), Quilt is looking to make the process of applying for life insurance easier so that the under-insured… Read More... →

This week has seen some very interesting discussions around leveraging analytics for SEO, transparency in digital advertising, and of course some interesting technical SEO questions. Analytics is THE engine of change Member iamlost states a case for how analytics can be an agent of change for SEOs who are making do without keyword level metrics, proposing using the data to build detailed personas that can then be used for personalization,... [Read More...] The post Using Analytics To Drive Change For SEOs, ... →

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Acko is an under-the-radar startup that wants to disrupt India’s insurance industry through a digital-only model. This week the company stuck its head above the parapet and announced that it has raised $30 million to get started on its bold plan. Founded by Varun Dua, the man behind insurance comparison site Coverfox, Acko is designed as a wholly digital take on insurance in India.… Read More... →

Sony’s mammoth 13-inch Digital Paper tablet, essentially a huge Kindle you can write on, is still a pretty rare sight, but I’ve always had a soft spot for it. So I’m glad the company is doubling down on this unique device type and making some significant improvements with a new model. Read More... →

Posted by ronell-smithThat sound you hear is the coming together of MozCon 2017. [You can hear that, right? It's not just me.] With less than two months to go, most of the nuts and bolts of the event have been fastened together to create what looks to be one of the strongest MozCons in history. Yeah, that's saying a lot, but once you've perused the speakers' lineup, we're sure you'll agree. MozCon has a rich tradition of bringing together the best and brightest minds in digital marketing, creating a place f... →

Posted by rjonesx.Alright, so here's the situation. You have a million-product website. Your competitors have a lot of the same products. You need unique content. What do you do? The same thing everyone does — you turn to user-generated content. Problem solved, right? User-generated content (UGC) can be an incredibly valuable source of content and organization, helping you build natural language descriptions and human-driven organization of site content. One common feature used by sites to take advantage of... →