Свежие новости и отзывы о ahrefs

Posted by Nicholas-Chimonas[Estimated read time: 18 minutes] SEO futurists have predicted the death of links as a ranking signal for years on end. That hasn’t happened yet, and I'm happy to say that link building as a practice has greatly evolved. But rapid change often creates confusion, and there doesn't yet seem to be a strong consensus on how link building teams should be constructed, where they fit in the marketing plan, and how much ought to be invested into link acquisition. To bring more clarity and... →

Posted by Craig_BradshawThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.[Estimated read time: 19 minutes] As digital marketers, the amount of data that we have to collect, process, and analyze is overwhelming. This is never more true than when we're looking into what competitors are doing from a link building perspective. Thankfully, th... →

Posted by Craig_BradshawAs digital marketers, the amount of data that we have to collect, process, and analyze is overwhelming. This is never more true than when we're looking into what competitors are doing from a link-building perspective.Thankfully, there are a few things we can do to make this job a little bit easier. In this post, I want to share with you the processes I use to supercharge my analysis of competitor backlinks. In this post, you'll learn:How to use URL Profiler for bulk data collectionHo... →

Posted by KelseyLibert[Estimated read time: 15 minutes] Is the saying “any press is good press” really true? Whether it happens as part of a carefully orchestrated PR stunt or accidentally, the potential payoffs and drawbacks when a brand dominates the news can be huge. In our latest collaboration, Fractl and Moz explored how a surge of media coverage impacted seven companies. By looking at brands that dominated headlines within the last year, we set out to answer the following questions: Does positive pres... →

Posted by randfishSEO has much of its roots in the practice of targeted link building. And while it's no longer the only core component involved, it's still a hugely valuable factor when it comes to rank boosting. In this week's Whiteboard Friday, Rand goes over why targeted link building is still relevant today and how to develop a process you can strategically follow to success. Click on the whiteboard image above to open a high resolution version in a new tab! Howdy, Moz fans, and welcome to another edit... →

Рассмотрим инструментарий, который позволяет максимально упростить задачу ручного линкбилдинга на примере нашего нового проекта megaindex.com Два дня назад, я писал о том, что наш продукт по анализу внешних ссылок начал превосходить по полноте все известные нам сервисы. Теперь пришло время заняться продвижением его на глобальном рынке. Рассмотрим, как можно решить задачу линкбилдинга на примере нашего же проекта. Нам необходимо получить ссылки с тех же сайтов, что и наши основные конкуренты. Эту задачу отли... →

Компания Backlinko представила результаты исследования факторов ранжирования Google. Данные отчёта получены путём анализа 1 млн результатов поиска Google. Исследование Backlinko было проведено с целью найти те факторы, которые коррелируют с появлением сайта на первой странице выдачи поисковика. Основные выводы: 1. Входящие ссылки остаются чрезвычайно важным фактором ранжирования Google. По данным Backlinko, число ссылающихся на страницу доменов демонстрирует самую высокую корреляцию с ранжированием по ср... →

Мы решили сравнить полноту индексов внешних ссылок в MegaIndex.com и других популярных инструментов: ahrefs.com, majestic.com, semrush.com Для теста были выбраны случайные тестовые сайты из России и за её пределами. Каждый может провести это сравнение, если выберет любой случайный домен и сделает запросы на этих сервисах: — https://ru.megaindex.com/backlinks/example.com — https://ahrefs.com/site-explorer/overview/v2/prefix/fresh?target=example.com — https://majestic.com/reports/site-explorer?folder=&q=exam... →

Posted by Paddy_MooganContent marketing is hard. The problem is that the process looks easy. You brainstorm some ideas, choose one that you like, design and build it, do some outreach and you get traffic, links and social shares. Job done. It's a bit like link building, where someone may say, "Just build great content and the links will come." Unfortunately, it's very rarely that straightforward. Yes, sometimes you can get lucky and something will fly with little effort. But anyone that says that content ma... →

Posted by randfishWhen it comes to the link building process, there’s a lot to keep track of — and that process today is pretty different from what it was a few short years ago. In this week's Whiteboard Friday, Rand scores 20 different attributes that can influence a link's value based on whether or not they still matter in 2015/2016. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. T... →

Posted by SimonPensonIntroduction Stage One: Setting expectations and objectives Stage Two: Audience understanding Stage Three: Brand activation Stage Four: Campaign plans Stage Five: Finding the right prospects Stage Six: Social Stage Seven: Retargeting Free downloadable campaign planner __________ “How do I know if my content campaign is going to work?” This question is the one I get asked more than any other at present, and for good reason; creating hit content, consistently, is one of the biggest challe... →

Posted by randfishIt's no secret that Google keeps a lot of secrets. From keyword data to link data to traffic data (and surely more), there's a lot that we could benefit from — if they'd only share it! Since that's not likely to happen anytime soon, Rand takes us through various ways to access that all-important data in this week's Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHello. My name is Ranigo Montoya. You killed my SEO dat... →

Posted by randfishLast month, Rand made a surprise virtual appearance at Full Stack Marketing, part of the Turing Festival in Edinburgh, Scotland. He presented a special edition Whiteboard Friday to the audience, and the folks at Stipso who hosted the festival were kind enough to let us share it with you, as well. Amplifying content to the right audiences is tricky business. It's easy to hope people will find you organically—particularly if you have really great tools to share—but most of the time, it just ... →

Posted by anthonydnelsonThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.Over the years, you've certainly read something about how Google loves fresh content. Perhaps you've read that sometimes it takes its love of freshness too far. Now it's the middle of 2015. Does freshness still play a significant role in how Google ranks search resu... →

Аналитический сервис Ahrefs представил новый инструмент для работы со ссылками Link Intersect. Новинка позволяет найти сайты, которые ссылаются на конкурентов, но не ссылаются на указанный ресурс. Представитель компании продемонстрировал работу инструмента на примере непосредственно Ahrefs и конкурирующих сервисов Moz и Majestic: В результате поиска Link Intersect показал, что есть 160 различных доменов, которые не ссылаются на https://ahrefs.com: Результаты можно отсортировать, чтобы увидеть наиболее вл... →

Posted by anthonydnelsonOver the years, you've certainly read something about how Google loves fresh content. Perhaps you've read that sometimes it takes its love of freshness too far. Now it's the middle of 2015. Does freshness still play a significant role in how Google ranks search results? To find out, I decided to conduct a small experiment on a blog. Specifically, I wanted to see if my test could answer the following questions:If you update a blog post's date, will it receive a boost in the search eng... →

Google PageRank bar has been worthless for years and there are a few other companies that are indexing the web to give us the valuable information on backlinks (thank you so much!). They are also trying to come up with their own scores of each link they index. The biggest players are Moz, Majestic and aHrefs We love the tools and applaud them all for trying to come up with... [Read More...] The post Domain Authority (DA)? Toxic Links? Don’t Trust the Numbers! #JimAndAnn appeared first on Internet Marketing ... →

Posted by Cyrus-Shepard We're excited to announce the results of Moz's biannual Search Engine Ranking Correlation Study and Expert Survey, a.k.a. Ranking Factors. Moz's Ranking Factors study helps identify which attributes of pages and sites have the strongest association with ranking highly in Google. The study consists of two parts: a survey of professional SEOs and a large correlation study. This year, with the help of Moz's data scientist Dr. Matt Peters, new data partners, and over 150 search marketing... →

MegaIndex.com провёл масштабный апдейт своего самого крупного и востребованного инструмента — сервиса по обнаружению входящих ссылок в режиме реального времени. В этом посте мы сравним сервис с аналогичными сервисами: Moz, SemRush, Ahrefs, LinkPad и Majestic, и узнаем, почему новый индекс опережает уже существующие сервисы по точности отображения ссылочного профиля и быстроте обновлений. Комплексный продукт позволяет оценить текущее состояние сайта и проводить SEO-оптимизацию максимально точно по ситуации н... →

Posted by Leveragist It was pure joy and exhilaration as I monitored the traffic in real-time. Traffic coming in from all over the world. It felt freakin' AWESOME! 5,680 visitors on that first day... on a site that was less than a year old. It almost felt like I'd won the lottery, except I'd known it was going to happen. Not with 100% certainty, but I'd had enough confidence it was going to happen that I upgraded my server at the last minute. I'd heard enough horror stories about sites crashing due to an un... →