Статьи по тегу «SEO»

Posted by ryanwashereA few years ago, I wrote a post here that caught some attention in the community. I argued Google appears to be ranking websites heavily based on searcher intent — this is more true now than ever. In fact, it might be algorithmically impossible to get your website on top of the SERPs. If you find your website in this position, don't give up on SEO! The point of "Search Engine Optimization" is to get organic exposure through search engines — it doesn't necessarily have to be your websit... →

Posted by Dr-PeteIf you've been searching for a quick hack to write content for featured snippets, this isn't the article for you. But if you're looking for lasting results and a smart tactic to increase your chances of winning a snippet, you're definitely in the right place. Borrowed from journalism, the inverted pyramid method of writing can help you craft intentional, compelling, rich content that will help you rank for multiple queries and win more than one snippet at a time. Learn how in this fan-favor... →

It took some time, but now the SEO community is noticing the impact of the Google September 2019 core update. Yesterday morning most weren't seeing any significant impact but later on in that day, people began noticing the search results shaking up. Note, this began rolling out on Tuesday afternoon and it should take a few days to fully roll out.... →

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Google began rolling out the September 2019 Core Update yesterday at around 2pm ET. I've been tracking the SEO industry chatter since and so far the chatter seems somewhat limited. There are some noticing big changes but for the most part, it seems like it is rolling out very slowly.... →

Wil Reynolds (@wilreynolds) the founder of Seer Interactive started doing SEO 20 years ago...... →

I am not sure if you remember, but back in May Danny Sullivan shared screen shots from a Google Ranking Fair where he shared SEO and webmaster concerns. One of those concerns was "Webmasters want more control over sitelinks, titles, snippets, mixing images and text in featured snippets, rich snippets, knowledge panels, opt out of featured snippets and more." Well, now we got it - Google announced we can control our snippets in more ways than just not showing them.... →

Gary Illyes from Google said last night on Twitter that emailing Google for support with your SEO and your ranking problems in Google never really works. He said "That's impossible" when someone claimed that emailing Google did help his ranking issues.... →

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Posted by Dr-PeteOn Monday, September 16, Google announced that they would be restricting review stars in SERPs to specific schemas and would stop displaying reviews that they deemed to be "self-serving." It wasn't clear at the time when this change would be happening, or if it had already happened. Across our daily MozCast tracking set, we measured a drop the morning of September 16 (in sync with the announcement) followed by a continued drop the next day ... The purple bar shows the new "normal" in our da... →

Posted by Dr-PeteOn Monday, September 16, Google announced that they would be restricting review stars in SERPs to specific schemas and would stop displaying reviews that they deemed to be "self-serving." It wasn't clear at the time when this change would be happening, or if it had already happened. Across our daily MozCast tracking set, we measured a drop the morning of September 16 (in sync with the announcement) followed by a continued drop the next day ... The purple bar shows the new "normal" in our da... →

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Google готовит к запуску новую серию видео с новостями по поиску – Google Search News. Эта серия ориентирована на вебмастеров, SEO-специалистов, владельцев сайтов и блогеров по всему миру. Видео из серии Google Search News будут публиковаться на YouTube-канале Google Webmasters. Чтобы не пропустить запуск, в Google рекомендуют подписаться на канал по ссылке: https://goo.gle/Webmasters. Напомним, что […] Сообщение Google анонсировал новую серию видео с новостями по поиску появились сначала на Searchengines.r... →

Posted by KristinTynskiImage search results used to give you the option to “view image” without having to navigate to the site the image was hosted on. When it started in 2013, sites saw a 63% decline in organic traffic from image results. Why? Because there was no need to click through when the image could be viewed in full from within the search results. And then everything changed In February 2018, Google decided to remove the “view image” button. Now searchers must visit the site hosting that image d... →