Статьи по тегу «SEO»

Уже в эту пятницу, 17 марта в Москве, стартует мастер-класс «Продвижение интернет-магазинов» от Алексея Чекушина, экс-руководителя SEO-отдела Wikimart, создателя сервиса автоматизации Just-magic, автора множества публикаций и практика с многолетним опытом. Алексей расскажет про подходы к SEO… Читать далее →... →

К своему финалу подходит международный конкурс по SEO Wix SEO Hero Challenge, организованный Wix, международной облачной платформой для создания и развития интернет-проектов. Конкурс длится уже четвертый месяц, из огромного количества участников со всего мира в финал вышли проекты из Франции, США, Украины и Израиля. Среди них Дмитрий Угниченко, project manager в MegaIndex.TV, с сайтом Seoheronews.com. […]... →

Rishi Lakhani posted on Twitter a link to an awesome robots.txt file he wrote at fastfwd.com/robots.txt which says "DEAR GOOGLE, SINCE THIS IS THE ONLY TIME YOU COME TO ME, LET ME TALK TO YOU...... →

Posted by randfishOne of the marketing world's greatest frustrations has long been the lack of data from Google and other search engines about the behavior of users on their platforms. Occasionally, Google will divulge a nugget of bland, hard-to-interpret information about how they process more than X billion queries, or how many videos were uploaded to YouTube, or how many people have found travel information on Google in the last year. But these numbers aren't specific enough, well-sourced enough, nor do ... →

Posted by MichaelC-15022When Penguin 4.0 launched in September 2016, the story from Gary Illyes of Google was that Penguin now just devalued spammy links, rather than penalizing a site by adjusting the site's ranking downward, AKA a penalty. Apparently for Penguin there is now "less need" for a disavow, according to a Facebook discussion between Gary Illyes and Barry Schwartz of Search Engine Land back in September. He suggested that webmasters can help Google find spammy sites by disavowing links they kno... →

The SEO community seems pretty upset that if you go into your Google Search Analytics report within the Google Search Console, you will be missing a day, specifically March 9, 2017...... →

23 марта состоится шестая практическая международная онлайн-конференция по продвижению на западных рынках — NaZapad. NaZapad – это: • 12 часов практической информации • 3 блока, посвященных SEO, стратегиям и линкбилдингу • 15 толковых докладчиков, среди которых: Виктор Карпенко – SeoProfy, Евгений Шевченко – UaMaster, Михаил Щербачев – Live Page, Игорь Горбенко – SerpStat, Николай Хиврин […]... →

Редакция vc.ru продолжает публиковать резюме специалистов, желающих работать в стартапах и ИТ-компаниях (выходят по понедельникам), а также вакансии компаний, которые ищут сотрудников (выходят по четвергам).... →

Posted by Tom.CapperA little over two weeks ago I had the pleasure of speaking at SearchLove San Diego. My presentation, Does Google Still Need Links, looked at the available evidence on how and to what extent Google is using links as a ranking factor in 2017, including the piece of research that I’m sharing here today. One of the main points of my presentation was to argue that while links still do represent a useful source of information for Google’s ranking algorithm, Google now has many other sources, m... →

Sounds like the opening to a pulp detective novel, eh? Well, that’s what living in the SEO world feels like sometimes! Rumors are swirling everywhere about Google’s recent “Fred” update. Since there are so few concrete details, though, we’ve brought a group of more technical, deeper discussions this week. WebmasterWorld has been extremely busy, and we have threads about Google killers, Phantom updates, SEO weather and climate, fake information in... [Read More...] The post Google Killers and Chasing Phantom... →

This week in search we had yet another big Google algorithm update that seemed more black hat focused which was named the Fred Google Update. Google said that they do weigh different ranking signals differently based on query and searcher. Google AMP is still not a ranking factor...... →

In a Google webmaster hangout, John Mueller this morning read a question submitted by an SEO that shocked everyone...... →

Posted by randfishYou may be tempted to publish that newest round of answers you've gotten from industry experts, but hold off — there's a better way. In today's Whiteboard Friday, Rand explains why expert roundups just aren't the best use of your time and effort, and how to pivot your strategy to create similar content that'll make the juice worth the squeeze.Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another editio... →

Даже не знаю, сколько раз клиенты задавали мне вопрос: «Можно уже приостановить SEO?». И каждый раз мой ответ был: «Нет». Потому что SEO – это процесс.... →

Лучших результатов можно достичь, если работать умнее, а не просто больше. Ведь в конечном итоге, на конкурентном рынке побеждают умные и быстрые, а не те, кто больше всех работает. А наличие набора полезных инструментов позволяет полностью реализовать свой потенциал как специалиста. Удивительно, насколько большой может быть разница в плане времени затраченного на выполнение определенной работы с использованием специнструментов, и сколько его может потребоваться, если делать то же, но вручную. Эта подборка ... →

Almost a year ago today, Google's John Mueller told SEOs again that keywords in the URL is a small ranking factor in Google's search ranking algorithm. This is not new...... →

Posted by FeliciaCrawfordBack in 2015, we had an epiphany. Every day, via every channel, you — our readers, subscribers, community members, and social followers — would ask us really good questions. (You're an incredibly intelligent, friendly, inquisitive bunch, you know that? It's humbling.) A lot of those questions were about how to accomplish your SEO goals, and it got us thinking. Moz is an educational resource, it's true, but we also offer a suite of tools (both free and paid) that can help you achieve... →

Posted by KristinaKledzikA few weeks ago, rankings for pages on a key section of my site dropped an average of a full position in one day. I’ve been an SEO for 7 years now, but I still ran around like a chicken with my head cut off, panicked that I wouldn’t be able to figure out my mistake. There are so many things that could’ve gone wrong: Did I or my team unintentionally mess with internal link equity? Did we lose links? Did one of Google’s now-constant algorithm updates screw me over? Since the drop happ... →

23 марта 2017 года пройдет шестая практическая международная онлайн-конференция по продвижению на западных рынках — NaZapad. NaZapad – это: • 12 часов практической информации • 3 блока, посвященных SEO, стратегиям и линкбилдингу • 15 толковых докладчиков, среди которых: Виктор Карпенко – SeoProfy, Евгений Шевченко – UaMaster, Михаил Щербачев – Live Page, Игорь Горбенко – SerpStat, […]... →

Практически каждые три месяца в SEO-сообществе разгораются дискуссии на тему различий между переадресацией 301, 302 и rel=canonical. В частности, а есть ли они? Не являются ли эти приёмы в основе своей одним и тем же?... →