Статьи по тегу «SEO»

Несколько неверных шагов погубят всю SEO-стратегию. Даже опытные специалисты совершают ошибки в построении ссылочной массы и интерпретации данных, и сталкиваются с последствиями. 17 февраля в 14:00 на бесплатном вебинаре обсудим, что тормозит работу SEO-специалиста и линкбилдера. Александр Шестаков, руководитель … Читать далее → Сообщение Что мешает сайту выйти в ТОП: ошибки в линкбилдинге и неправильная стратегия появились сначала на Блог компании Sape.... →

17 февраля в 14.00 на бесплатном вебинаре эксперты компаний LinksSape и SEOWORK обсудят, что тормозит работу SEO-специалиста и линкбилдера. ... →

Posted by chrisgiarratanaAdd value to SEO reports with storytelling Monthly SEO reports are a vital part of any SEO strategy because they provide an outlet to educate customers, show ROI, and guide the conversion for upsells. While SEO reports are crucial in many ways, they are usually reduced to boilerplate PDF templates sent to clients each month with a generic message. If this describes your SEO reporting approach, you’re missing out on vital opportunities to retain clients and upsell with carefully cra... →

На этой неделе SEO-cпециалисты и инструменты мониторинга SERP зафиксировали большое колебание в выдаче Google. Что еще интересного произошло в сфере интернет-маркетинга, читайте в нашем дайджесте новостей.... →

Google's John Mueller said that having a shorter domain name or a shorter URL is not going to benefit you in terms of your SEO and ranking in Google Search. He said on Twitter "domain name or URL length is not a factor, adding that "shorter is not better for SEO."... →

Google's John Mueller shared a number of tweets the other day with specific SEO advice around what to do when you remove or disable functionality of parts of your website or your whole website in order to encourage users to take action on an issue. So maybe you replace your home page with a message or something else, you want to avoid any SEO issues with doing that.... →

Posted by carlycsA comprehensive audit of your B2B website can mean the difference between winning new clients and losing them to the competition. In this brand new episode of Whiteboard Friday, guest host Carly Schoonhoven walks you through four areas that can take your audits to the next level. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hello and welcome to another edition of Whiteboard Friday. My name is Carly Schoonhoven, and I'm a Senior SEO... →

Джон Мюллер из Google, дал рекомендации по оптимизации изображений для получения картиночного трафика.... →

Google's John Mueller released an almost 10 minute long video on image SEO best practices and tips. It is one of the more detailed image SEO presentations I've seen from Google. He lists off 12 specific actionable tips and then talks more about implementation and measurement.... →

Календарь SEOnews: Бесплатный вебинар: SEO продвижение сайта своими руками... →

Posted by IzabelleHundrevIf there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. Some are even downright unqualified. But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together. While this may seem obviou... →

Календарь Лайкни: Самостоятельное SEO-продвижение... →

Календарь SEOnews: Бесплатный мастер-класс "Самостоятельное SEO-продвижение"... →

A new startup called Insight is bringing web browser extensions to the iPhone, with the goal of delivering a better web browsing experience by blocking ads and trackers, flagging fake reviews on Amazon, offering SEO-free search experiences, or even calling out media bias and misinformation, among other things. These features are made available by way […]... →

Posted by KameronJenkinsTell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. Your company has a content team, but you notice they’re not using keyword research to inform their articles. You’ve tried to send them keyword ideas, but so far, they haven’t been receptive to your suggestions. Or how about this sce... →

Календарь SEOnews: Как сделать сайт прибыльным: главное про SEO-продвижение... →

There are some early signs from both the SEO community and the tracker tools that there is a big Google search ranking algorithm update going on. This has not been confirmed by Google, but that is not uncommon. There is some early chatter from within the community and some, not all, of the tracking tools are showing big changes.... →

Posted by PierceBrelinskyThe web is in a golden age of front-end development, and JavaScript and technical SEO are experiencing a renaissance. As a technical SEO specialist and web dev enthusiast at an award-winning digital marketing agency, I’d like to share my perspective on modern JavaScript SEO based on industry best practices and my own agency experience. In this article, you'll learn how to optimize your JS-powered website for search in 2021. What is JavaScript SEO? JavaScript SEO is the discipline of... →

Eli Feldblum is an individual I have known longer than any other person I know in the SEO industry. I was in high school for a year with him back mid 90s - yes, we are old. It is always fun to catch up with old friends years and years later...... →

Google's John Mueller was asked in this past Friday's Google Search Central SEO office hours if Google has different levels of site quality demotions. John Mueller of Google basically said no, that it is "more fluid" than that.... →