Статьи по тегу «SEO»

В статье расскажем, почему SEO-специалисту важно подключаться к разработке на начальном этапе, за какие процессы в команде он отвечает и как помогает создать эффективный сайт, готовый к потоку клиентов.... →

Во время последней видеовстречи для вебмастеров сотрудник Google Джон Мюллер ответил на вопрос, связанный с использованием HTML-элемента для внутренних ссылок. В частности, оказывает ли это негативное влияние на SEO. «Если тег содержит... →

They say in business, one way to ensure your long-term failure, is to use the line "we've always done it this way." Maybe the same is true for SEO? Esben Rasmussen, an SEO, posted on Twitter "I am just in an uphill struggle with a global IT department of a big company "Our old SEO told us we could do it this way, so we are not changing this."... →

Posted by Dr-PeteI've deleted this introduction twice. To say that no one could've predicted how 2020 unfolded seems trite since we're not even a month into 2021, and this new year has already unraveled. Our challenges in the past year, across the globe, have gone far beyond marketing, and I doubt any of us ended the year the way we expected. This graph from Google Trends tells the story better than I can: The pandemic fundamentally rewrote the global economy in a way none of us has ever experienced, and ye... →

Обзор доклада «YouTube SEO: Как получить максимум из органического видео трафика» Ксении Демченко ( MacPaw)... →

Лучшие инструменты исследования ключевых слов, по мнению западных SEO-специалистов... →

Продвижение на поиске сайта услуг – SEO-кейс... →

Posted by Nadya_KhojaWe know there are numerous ways to generate B2B sales leads, but let’s face it, the same old methods have been done to death. It’s time to take an unconventional approach to lead generation, especially for B2B companies, because B2B is a different ballgame than B2C — and your strategies need to reflect your audience. As a refresher, here’s how organization goals differ in the B2C versus the B2B sectors: Source: Venngage Before we begin detailing these B2B methods, it’s important to kee... →

В ближайшую неделю узнаем, как увеличить трафик и прибыль интернет-магазина, почему креативы в соцсетях отрабатывают плохо и научимся строить стратегию продвижения в Инстаграм на 2021 год.... →

Google рассказал, поможет ли покупка домена с хорошей «SEO-историей» его новому владельцу... →

Posted by jocameronIn this week's episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the process of addressing and capitalizing on traffic spikes, including how to determine where traffic is coming from and what to do with the increased attention. Enjoy! Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi. Welcome to Whiteboard Friday. I'm going to be talking through the journey that you embark upon when you notice a su... →

A while back, John Mueller and Gary Illyes from Google reacted to a tweet around selling domain names based on their "SEO footprint." Meaning, it has a lot of perceived SEO value (links and authority) based on third-party tools. And the domain name broker is pitching that as a reason to buy the domain name.... →

Вебинар пройдет 14 января в 15-00 16-00 Ссылка для отправки сайта- https://seoquick.com.ua/webinar/kak-rab ... zhdanovym/ Ссылка на ютуб- https://www.youtube.com/watch?v=bHDGEvAn0wc План вебинара 1. Доклад Василия Жданова 2. Вопросы Николая Шмичкова 3. Вопросы от зрителей 4. Разбор ваших сайтов в прямом эфире Критерии выбора сайта: 1. Вы должны прислать сайт по ссылке 2. Вы должны присутствовать в прямом эфире! Что дает участие в вебинаре? 1. Бесплатный анализ, проведенный экспертом рекламы 2. Ответы на все... →

Календарь SEOnews: Бесплатный вебинар: SEO продвижение сайта своими руками... →

Posted by Rachel.VandernickIf 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government. Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot tra... →

There is some speculation in certain SEO groups and forums that Google has launched a new algorithm that is better than BERT and RankBrain named SMITH. SMITH stands for Siamese Multi-depth Transformer-based Hierarchical (SMITH) Encoder. This is not live, it is currently just a research paper from Google.... →

If you are too focused on one specific area of your website, you can be missing out on other areas that need your attention. Being too laser focused, in any area, can cause you to lose sight of the larger picture and can end up hurting you in the long run. This is good generic advice and good SEO advice.... →

Posted by RobOusbeyLast November, Moz VP Product, Rob Ousbey, gave a presentation at Web Con 2020 on the evolution of SEO, and we're sharing it with you today! Rob draws on his years of research experience in the industry to discuss how SEO has changed, and what that means for your strategies. Editor's Note: Rob mentions a promo in the video that has since expired, but you can still get a free month of Moz Pro + free walkthrough here! Video Transcription Hello, everyone. Thank you for that introduction. I... →

If you had to prioritize your content strategies as an SEO, where would you focus? For me, if I had more time, I would focus on category page content because clearly the individual blog related content I produce is frequent and somewhat enjoyed by the readers here.... →

Here is a SEO new question I don't think I've seen before. Someone asked if you need to link to all your pages from your home page. The answer is obviously no but not all new SEOs or site owners know this. John Mueller of Google said on Twitter "No, you don't have to link to all pages from the homepage."... →