Статьи по тегу «SEO»

Posted by MiriamEllisThe Internet can be a great connector, but sometimes, it acts as a barrier. Your local business receives a negative review, and the slate-colored words on the bland white screen can seem so cold, remote. You respond, but the whole interaction feels stilted, formal, devoid of face-to-face human feelings, like this: At least when a complaint occurs via phone, the tone of a customer’s voice tells you a bit more and you can strive to respond with an appropriate vocal pitch, further questio... →

Posted by AndrewDennis33There’s gold in them thar SERPs…gold I tell ya! Now, whether that phrase takes you back to a simpler (maybe? I don’t know, I was born in the 80s) time of gold panning, Mark Twain, and metallurgical assay — or just makes you want some Velveeta shells and liquid gold (I also might be hungry) — the point is, there is a lot you can learn from analyzing search results. Search engine results pages (SERPs) are the mountains we’re trying to climb as SEOs to reach the peak (number one positio... →

Posted by MiriamEllisThe COVID-19 pandemic has upended the way we engage with local businesses. We're ordering more food for delivery, spending more money in online shops, and checking for safety measures on the web listings of businesses of all kinds. But what do these new trends mean for the ways businesses market themselves online? We asked five local SEO experts to zero in on the trends and tactics businesses across five industries should focus on to get ahead — and stay ahead — during this time. For m... →

Хештеги баттла: #SeoBattle2020 #Яибаттл Хештег задания: #SeoRound_4 Задание: Создайте семантическое ядро, кластеризируйте его и пришлите ссылку на него в поддержку SAPE. В нём должны быть: структура сайта и запросы для продвижения, разделенные на кластеры. Напишите в тех. поддержку через личный … Читать далее → Сообщение Баттл seo-шников. Задание №4 появились сначала на Блог компании Sape.... →

Posted by Cyrus-ShepardWhen you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn up your volume, and let Cyrus Shepard show you exactly how in this popular and informative episode of Whiteboard Friday. [Note: #3 isn't covered in the video, but we've included in the post below. Enjoy!] Click on the whiteboard image above to open a high-resolution ... →

Posted by BarryYimWith listing and reputation management so essential for local businesses — especially in 2020 — we’re introducing new Moz Local plans that give you more options for review monitoring, review management, and social posting, depending on your needs. While it’s always been important for local businesses to have accurate and complete online listings, it’s even more crucial in today’s environment. Google found that searches for “in stock” grew more than 70% globally in late Q1, indicating peop... →

Шаблон для внутренней SEO-оптимизации прилагается... →

Календарь SEOnews: Как своими руками разработать SEO-стратегию для сайта и конвертировать трафик в продажи... →

So yesterday during John Mueller's keynote talk at PubCon, he summed up what has been announced over the year around SEO changes at Google. One was on the mobile-indexing changes and the deadline. That caused some confusion amongst the SEO industry that needs clarification.... →

Posted by Dr-PeteIn a study of 2.1M searches and 766K videos, YouTube accounted for 94% of all video carousel results on page one of Google, leaving little room for competition. Even the most casual video aficionado knows YouTube (acquired by Google in 2006). As a Google search user, you may even feel like you encounter more YouTube videos than videos from other sources, but does the data back this up? A Wall Street Journal article in June 2020 measured a strong advantage of YouTube in Google search result... →

Бесплатный вебинар 15 октября... →

Расскажут эксперты Rookee 15 октября... →

A question that comes up often in the SEO world is how long does it take after one submits a reconsideration request in Google Search Console to get a response. It can vary and earlier this year we seemed to have some backlogs there but John Mueller of Google said on Twitter "there is no defined time for a reconsideration request to be processed."... →

Posted by HeatherPhysiocIn a world where search companies are a dime a dozen and brands tout bland "unique selling propositions" that aren't unique at all, how can you avoid drowning in the sea of sameness? What are you doing that's any different from every other SEO firm? In this article, you'll learn how to find, activate, and articulate your competitive advantage. You’ll discover how to identify unique strengths and innovative offerings that equate to competitive advantage through real, working examples ... →

Хештеги баттла: #SeoBattle2020 #Яибаттл Хештег задания: #SeoRound_3 Задание: Заполните личный кабинет в Sape на 100% (лого компании, email, телефон, фото профиля, информация о себе). Напишите в тех. поддержку через личный кабинет сообщение о выполнении задания, указав хештег задания … Читать далее → Сообщение Баттл seo-шников. Задание №3 — Questionary появились сначала на Блог компании Sape.... →

Ed Bernstein, the IT Director at Active Ventilation Products, came out to the ballpark to get on the vlog. He built his first web site in 1994, the same year my company built its first web site - although I was 14 years old then...... →

Posted by AnnSmartyThe golden rule of marketing has always been: Don’t leave your customer wondering, or you’ll lose them. This rule also applies very well to SEO: Unless Google can find an answer — and quickly — they’ll pick and feature your competitor. One way to make sure that doesn’t happen is having a well set-up, well-optimized FAQ page. Your FAQ is the key to providing your customers and search engines with all the answers they might need about your brand. Why create an FAQ page? Decrease your custom... →

Очищаем ключевики от лишних символов, убираем дубли, парсим содержимое тегов... →

Seo-специалистам стала доступна бесплатная упрощенная версия краулера Netpeak Spider и агрегатора данных по url Netpeak Checker... →

Posted by Dr-PeteWhen business is struggling, budgets are tight, and resources limited, your company might be tempted to cut back or cut off SEO efforts to save time and money until things stabilize. But halting SEO altogether — even for a short time — is actually a bad idea, as it means more work for you and your business in the long run. Dr. Pete is here with a brand new Whiteboard Friday to tell you why SEO should not be treated like an on/off switch, and provide some suggestions on what to do instead. ... →