Статьи по тегу «SEO»

Hiring decisions are always tough. Here are a few reasons to consider one perspective " 'not' hiring an in-house SEO. The post 12 Reasons Why You Might Never (Ever) Want to Hire an In-House SEO by @neilpatel appeared first on Search Engine Journal .... →

Posted by ziamd19A call to action (CTA) can essentially make or break a potential lead. Don't trust my word? Take a look at the example below: All the viewer needs to do is click on that blue button, and voila! A lead is born. Sounds easy enough, right? Not exactly. There are several elements that are critical to get right in order to make that click happen. I'll be discussing the most important ones in this post.They include: WordingShape and sizeColorPositionWording“Some people have a way with words, and ... →

Это несвязанные сущности. Об этом Джон Мюллер написал в Twitter... →

Такое предположение сделали вебмастера на SEO-форуме Black Hat World

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Posted by randfishIt's a fact of life: we get better at what we do with time. Do you use that to your advantage when it comes to your site's content? Whether you're riding the wave of a successful post or improving what you've done before, republishing is something that should be on your mind and your to-do list. And what's more, Google will actually reward you for doing it!In this Whiteboard Friday, Rand explores the how and why of republishing, helping you set goals for yourself and your content. Click on... →

Hacked site notifications no longer show in search results .. neither do hacked sites, is it better to improve quality content than remove pages to fix panda, accelerated mobile pages in search, as well as several other hot topics including a follow up to Carl Bucsh's question from last show. This October 14th SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes .... →

Google Changes Remove URL Tool, Google says Don't delete your rel=author, plus things to look for when outsourcing your SEO, plus listeners questions on business keywords and user giving Google reviews in the place of establishment they are reviewing This October 7th SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes . Tune in to SEO 101 LIVE every Wednesday at 2pm PST / 4pm EST on www.WebmasterRadio.... →

John Carcutt and Ross Dunn discuss several topics in Google, starting with the real-time Penguin algorithm, moving on to having competing sites in the same Webmaster Tools account. Later they bring up topics including a SearchEngineLand article on The Accuracy of Geo Targeting, plus Phone Numbers are back in Local Search listings. This September 30th SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes .... →

Google мог снизить позиции сайтов, закупающих ссылки в бирже Sape. Такое предположение выдвигают пользователи форума Black Hat World. Владельцы сайтов и оптимизаторы массово заметили, что за прошедшие сутки трафик на их ресурсы из Google резко сократился. Примечательно, что все пострадавшие ресурсы продвигали ссылками, закупленными в Sape. Уведомлений в Search Console о том, что к ресурсу были применены санкции вручную, до сих пор не получил ни один вебмастер. Это заставляет думать о том, что проекты попал... →

Not all SEO actions have positive impact on your analytics data. Here are some popular techniques that can negatively impact your analytics. The post How #SEO Disrupts Your Analytics Data by @Shap_Digital appeared first on Search Engine Journal .... →

Читатель: Крупнейшая в Рунете биржа купли-продажи ссылок теряет клиентов из-за Минусинска и АГС.... →

Инструмент дает детальную информацию доменам, которые ссылаются на сайт, оценивает ссылки и находит те, которые могут помешать поисковому продвижению, позволяет оценить внешнюю ссылочную массу сайтов конкурентов... →

Posted by MarieHaynesThin content! Duplicate content! Everyone knows that these are huge Panda factors. But are they really? In this article, I will explore the possibility that Panda is about so much more than thin and duplicate content. I don’t have a list of ten steps to follow to cure your Panda problems. But, I do hope that this article provokes some good discussion on how to improve our websites in the eyes of Google’s Panda algorithm. The duplicate content monster Recently, Google employee John Muell... →

As much, if not more, than technical strategy, successful SEO requires people skills that foster teamwork between SEOs and their clients. The post 10 Indispensible People Skills SEOs and Clients Must Practice Daily for Successful Web Marketing by @stoneyd appeared first on Search Engine Journal .... →

Posted by katykatztxLet me take a minute to usher you down the (totally worth it) rabbit hole I took recently. It all started with a favorite on Twitter. I received a favorite on one of my tweets from a user called @hustlecon. If I’m being honest, most of the time favorites don’t fully capture my attention, but I was intrigued by the name of their conference. I took a quick look at their twitter feed and saw a ton of user conversation about an epic email they were sending out. Sign up to the @HustleCon news... →

Posted by RobBeirneWe need to talk about bounce rate. Now, before I begin ranting, I'd just like to put on the record that bounce rate can, in certain cases, be a useful metric that can, when viewed in the context of other metrics, give you insights on the performance of the content on your website. I accept that. However, it is also a metric which is often misinterpreted and is, in a lot of cases, misleading. We've gone on the record with our thoughts on bounce rate as a metric, but it's still something th... →

Learn the top 10 ways for creating effective SEO copywriting. Outlined are the necessities to have a successful piece of content published on your site. The post 10 Tips for Effective #SEO Copywriting by @matt_secrist appeared first on Search Engine Journal .... →

Posted by Paddy_MooganThe following is an excerpt from The Linkbuilding Book, an e-book by Paddy Moogan available for purchase and download. This chapter, entitled "The Anatomy of a Link," offers deeper insight into what makes for a quality link. Enjoy! Not all links are created equal. One part of the Google algorithm is the number of links pointing at your website, but it would be foolish to make this a raw number and not take into account the quality of those links. Otherwise it would just be a free for a... →

SEJ news and updates about small business SEO secrets, using images legally, top posts for the past week, Marketing ThinkTank webinar, & SEJ Summit Atlanta. The post SEJ Wrap-Up: Small Business SEO Secrets and Using Images Legally by @megcabrera appeared first on Search Engine Journal .... →

Local search results - and their impact to your business - are constantly in flux. These 10 stats can help you understand the state of local SEO today. The post SEO 101: Local #SEO Stats You Need to Consider for Your Strategy by @tamweintraub appeared first on Search Engine Journal .... →