Статьи по тегу «SEO»

Posted by TrentonGreenerGoogle Analytics (GA) is a phenomenal tool that most of us, including myself, use in a very limited capacity. It’s not that we don’t want to use all of the functionality of this great product, but that we're unaware of the potential opportunities available to us as marketers. Often times, when we do find that new and exciting feature, it astounds and astonishes us; I often find myself consumed by the possibilities. That's how it felt when I first found GA’s "Data Import" feature. I h... →

As a small business owner building your first website or redesigning your existing one, you might wonder what makes a SEO friendly web design. The post SEO 101: 5 Things Small Business Owners Should Know About #SEO Friendly Web Design by @ab80 appeared first on Search Engine Journal .... →

1 октября 2015 года Яндекс запустил обновление последней версии фильтра АГС, направленного, по новой концепции, на сайты продающие ссылки. Как было выявлено в результате статистического исследования, проведенного специалистами компании «Пиксель Плюс», по выборке сайтов из крупнейшей ссылочной биржи рунета – санкциям подверглись порядка 25% всех доступных площадок с показателем тИЦ более нуля. Специалисты компании провели новый анализ обновления алгоритма и выявили ряд интересных закономерностей: 1. Из бол... →

Posted by Matt-MillerWith YouTube coming in as the second-largest search engine on the web, I often think it is overlooked as a viable advertising source for many small and medium-sized businesses. I have been advertising on YouTube since Google integrated video ads in the Adwords platform in 2012. Since then, I have consulted with hundreds of businesses in different industries and here are my go-to hacks for YouTube advertising.Choosing the right videoThe first step in creating a successful YouTube adverti... →

По словам Гари Илша, окончательного запуска алгоритма придется еще подождать

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Эту будет давно обещанный алгоритм, работающий в режиме реального времени 

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Инженер службы качества поиска Google Гэри Илш (Gary Illyes) заявил, что запуск обновления Panda 4.2 всё ещё не завершён.   По мнению редактора Search Engine Land Барри Шварца (Barry Schwartz) этот процесс займёт ещё несколько месяцев. Напомним, что Google приступил к плавному обновлению «Панды» до версии 4.2 в июле этого года. Об этом сообщалось в блоге Search Engine Roundtable. Спустя несколько дней Гэри Илш подтвердил запуск обновления и отметил, что он займёт несколько месяцев. При этом апдейт затрон... →

Posted by randfishA concept we've covered regularly is what we call flywheel marketing, where the organic traffic, shares, and links you get from publishing one piece of content makes it easier for later pieces to see some success. One of the key pieces of that flywheel is the ability to get those social shares, and based on a recent study, we're ready to admit it: We were completely wrong about that key piece.In today's Whiteboard Friday, Rand explains why, and that the real value may lie in engagement. Cl... →

Вы уже наверняка знаете, что YouTube – это один из самых популярных мирововых поисковиков, в котором присутствует огромный объем необработанного трафика (более 30 миллионов посетителей в сутки). Из данной статьи вы узнаете, как делать SEO видеороликов для успешного продвижения в ТОП как на YouTube, так и в Google. YouTube-видео в ТОПе Свой гайд автор статьи […]... →

Talk about frustrating. You thought what you wrote showcased your best work ever. You expertly followed your client's content marketing strategy. You chose good keyphrases. You did everything right. When you finished writing your SEO copywriting masterpiece, you could almost hear the harp music softly playing and feel the warm sunshine on your face. Your copy didn't just sound good. It sung. A week later, .... →

It's been argued that SEO is simply about creating great content, but there's much more to it than that.... →

Citation building is an imperative process for local SEO. This can help you determine whether automated listing management tools or a manual approach will best match your objectives.... →

It's been argued that SEO is simply about creating great content, but there's much more to it than that.... →

Citation building is an imperative process for local SEO. This can help you determine whether automated listing management tools or a manual approach will best match your objectives.... →

When it comes to your SEO strategy, are you more focused on optimizing for customers or search engines? In 2015 (and the probable future), the only correct answer is both. Mobile Responsive This probably isn't news to anyone with a pulse, but mobile internet usage has grown exponentially over the past few years and mobile search has kept pace. In fact, mobile use of Google search officially surpassed desktop this year.... →

Posted by adamfOver the past few years, one feature has been requested more than any other. We call it Multiseat, which, at its core, is the ability for Moz Pro account owners to provide unique logins for their team members and/or clients. Multiseat support is something that we have prioritized, reprioritized, started, and restarted, and for a number of reasons (some good, some less good) we never quite got there. Well, I'm happy to announce that after a great collaborative engineering effort, it is finally... →

John Carcutt and Ross Dunn dedicate this wonderful episode to their lost friend Dana Lookadoo. They discuss Bing dropping link explorer, Repeat Google spammers seeing harsher penalties, and how to remove emails from search. John and Ross tell why not all SEO advice is good advice, and a few other new topics in Google. This September 23rd SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes .... →

John Carcutt and Ross Dunn discuss some recent changes to webmaster tools. They mention tools like tabcloud, microformats, and rexswain.com which are very useful tools for SEOs and webmaster crafters. John and Ross also bring up some of the changes in google, including the chrome browser no longer playing auto playing flash. This September 9th SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes .... →

Followup from John Mueller on Referral Spam; Local 3-Pack on Top of Results 93 percent of the time; Google Direct Answers (a Case Study). Plus ,Google only crawls Links for pages with a 200 OK Header Response , a review of copyright protection services and a listener question This September 3rd SEO 101 podcast is available now: listen or download (right click and save). You can also find all past shows on iTunes .... →

Google 2016 !!?? How much influence do they have? Both the MOZ and SearchMetrics Ranking Factor reports are out. Which one is better? Plus, Are Desktop Sites Still Necessary? No , Says Google's John Mueller; Google Never Indexes All your Pages; Referral Spam: what is it? Also, Ross Dunn and John Carcutt answer a listener question on if there is any reason to have a robots.txt file on websites where we are happy for everything to be crawled and indexed?... →