Статьи по тегу «SEO»

It seems I upset about 25% of the SEO world yesterday with this story - that was not my intent and honestly, I didn't even think if it would upset people. I think it is important for me to explain how I write here...... →

Posted by meghdipMost of the large ecommerce companies are publishing Google shopping ads using Merchant Center. Because of the heavy rush and frequent purchases, they have to update their feeds and submit to Google Merchant Center on a real-time basis. Sometimes this makes them inefficient in displaying the latest status of product ads.Google announced an enhancement earlier this year, via the online product inventory update feed. This is a feature for those who already have successfully set up a product f... →

To make sure you're up to date on your SEO, or as a springboard for your learning, this infographic takes you through the need-to-knows of the SEO Jungle! The post A Snapshot of SEO in 2015 and Beyond [INFOGRAPHIC] by @RJohnP appeared first on Search Engine Journal .... →

Posted by SimonPensonIntroduction Stage One: Setting expectations and objectives Stage Two: Audience understanding Stage Three: Brand activation Stage Four: Campaign plans Stage Five: Finding the right prospects Stage Six: Social Stage Seven: Retargeting Free downloadable campaign planner __________ “How do I know if my content campaign is going to work?” This question is the one I get asked more than any other at present, and for good reason; creating hit content, consistently, is one of the biggest challe... →

Редакция SEOnews опросила 9 компаний, предоставляющих услугу SEO-аудита, с целью выяснить ее стоимость... →

Rand Fishkin, founder of Moz, is much loved by many in the SEM space, and with that, disliked by some as well (trust me, I know)...... →

Posted by Cyrus-Shepard The Internet lives on links. Marketers have long understood the importance of links to SEO. So much so, it's something we study regularly here at Moz. At their most basic, links are counted as "votes" of popularity for search engines to rank websites. Beyond this, search engineers have long worked to extract a large number of signals from the simple link,... →

Are keywords still as important as they used to be? We get the opinion of a long-time SEO pro in this interview. The post Do Keywords Matter Anymore? An Interview With Veteran SEO, Bill Hunt by @brentcsutoras appeared first on Search Engine Journal .... →

Posted by Cyrus-Shepard The Internet lives on links. Marketers have long understood the importance of links to SEO. So much so, it's something we study regularly here at Moz. At their most basic, links are counted as "votes" of popularity for search engines to rank websites. Beyond this, search engineers have long worked to extract a large number of signals from the simple link, including: Trustworthiness – Links from trusted sites may count as an endorsement Spamminess – Links from known spam sites may ... →

This week's SEJ Wrap-Up is about SEO-friendly URLs, as well as how you can attract valuable search traffic to your site. The post SEJ Wrap-Up: Make Your URLs SEO-Friendly and Attract Valuable Search Traffic by @megcabrera appeared first on Search Engine Journal .... →

As we near the end of 2015, it’s important to consider which elements of your SEO campaign will be relevant throughout 2016 and which ones might expire or change in unfamiliar ways.... →

Meet RankBrain, a machine-learning artificial intelligence that interprets what someone is searching for and presents that request in new ways.... →

There are people I know who spend their days disavowing links and there are people I know who refuse to every disavow a link. A WebmasterWorld thread has one webmaster saying that now SEOs are no longer, in general disavowing links...... →

John Mueller from Google was quoted as saying at SMX Milan last week that his number one piece of SEO advice is to be consistent. This is from a post on Twitter from Jason White...... →

Posted by Trevor-KleinI'm thrilled to announce the next in Moz's series of beginner's guides: The Beginner's Guide to Content Marketing. Content marketing is a field full of challenges. Creating content that provides great value to your audience what we've come to call 10x content is difficult enough, but content marketers also regularly encounter skeptical employers and clients, diminutive budgets, and you guessed it a noted lack of time to get it all done. You're not alone. You're fighting the good fight,... →

After the announcement last week of RankBrain, Google’s machine learning system TensorFlow is making artificial intelligence a hot topic in our communities yet again. Elsewhere, our users are discussing the relationship between SEO and web development, the “new” wave of gTLDs and their effectiveness, and the failings of automated link building. Join one of these hot discussions today and share a conversation with our smart and friendly users! Google Releases... [Read More...] The post Machine Learning, Manu... →

At the core of search engine optimization (SEO) lies a fact that has been driving this field forward ever since the first websites hit the search engine results pages (SERPs): the main currency in digital is visibility. All efforts made by SEO specialists are ultimately directed toward shining the brightest lights on their employers' and clients' websites. To put it bluntly,... →

At the core of search engine optimization (SEO) lies a fact that has been driving this field forward ever since the first websites hit the search engine results pages (SERPs): the main currency in digital is visibility. All efforts made by SEO specialists are ultimately directed toward shining the brightest lights on their employers' and clients' websites. To put it bluntly,... →

Недавно на SeoNews вышла публикация с рекомендациями, что еще можно почитать по теме SEO. Принимаю от них марафон и привожу ниже свой список сайтов, на которые я периодически захожу, чтобы узнать о новостях рынка или найти интересные образовательные статьи. Что же можно почитать, кроме SeoNews? — Блог Вити Карпенко http://seoprofy.ua/blog У Вити много практических примеров и советов, всегда актуальная информация. — Блог Текстерры http://texterra.ru/blog/ Ребята задают какой-то ощутимый темп на рынке, за ни... →

Posted by randfish One thing we can all agree on: there's a lot to think about when it comes to your SEO tasks. Even for the most organized among us, it can be really difficult to prioritize our to-dos and make sure we're getting the highest return on them. In this week's Whiteboard Friday, Rand tackles the question that's a constant subtext in every SEO's mind.... →