Статьи по тегу «SEO»

Posted by Cyrus-Shepard The Internet lives on links. Marketers have long understood the importance of links to SEO. So much so, it's something we study regularly here at Moz. At their most basic, links are counted as "votes" of popularity for search engines to rank websites. Beyond this, search engineers have long worked to extract a large number of signals from the simple link, including: Trustworthiness – Links from trusted sites may count as an endorsement Spamminess – Links from known spam sites may ... →

This week's SEJ Wrap-Up is about SEO-friendly URLs, as well as how you can attract valuable search traffic to your site. The post SEJ Wrap-Up: Make Your URLs SEO-Friendly and Attract Valuable Search Traffic by @megcabrera appeared first on Search Engine Journal .... →

As we near the end of 2015, it’s important to consider which elements of your SEO campaign will be relevant throughout 2016 and which ones might expire or change in unfamiliar ways.... →

Meet RankBrain, a machine-learning artificial intelligence that interprets what someone is searching for and presents that request in new ways.... →

There are people I know who spend their days disavowing links and there are people I know who refuse to every disavow a link. A WebmasterWorld thread has one webmaster saying that now SEOs are no longer, in general disavowing links...... →

John Mueller from Google was quoted as saying at SMX Milan last week that his number one piece of SEO advice is to be consistent. This is from a post on Twitter from Jason White...... →

Posted by Trevor-KleinI'm thrilled to announce the next in Moz's series of beginner's guides: The Beginner's Guide to Content Marketing. Content marketing is a field full of challenges. Creating content that provides great value to your audience what we've come to call 10x content is difficult enough, but content marketers also regularly encounter skeptical employers and clients, diminutive budgets, and you guessed it a noted lack of time to get it all done. You're not alone. You're fighting the good fight,... →

After the announcement last week of RankBrain, Google’s machine learning system TensorFlow is making artificial intelligence a hot topic in our communities yet again. Elsewhere, our users are discussing the relationship between SEO and web development, the “new” wave of gTLDs and their effectiveness, and the failings of automated link building. Join one of these hot discussions today and share a conversation with our smart and friendly users! Google Releases... [Read More...] The post Machine Learning, Manu... →

At the core of search engine optimization (SEO) lies a fact that has been driving this field forward ever since the first websites hit the search engine results pages (SERPs): the main currency in digital is visibility. All efforts made by SEO specialists are ultimately directed toward shining the brightest lights on their employers' and clients' websites. To put it bluntly,... →

At the core of search engine optimization (SEO) lies a fact that has been driving this field forward ever since the first websites hit the search engine results pages (SERPs): the main currency in digital is visibility. All efforts made by SEO specialists are ultimately directed toward shining the brightest lights on their employers' and clients' websites. To put it bluntly,... →

Недавно на SeoNews вышла публикация с рекомендациями, что еще можно почитать по теме SEO. Принимаю от них марафон и привожу ниже свой список сайтов, на которые я периодически захожу, чтобы узнать о новостях рынка или найти интересные образовательные статьи. Что же можно почитать, кроме SeoNews? — Блог Вити Карпенко http://seoprofy.ua/blog У Вити много практических примеров и советов, всегда актуальная информация. — Блог Текстерры http://texterra.ru/blog/ Ребята задают какой-то ощутимый темп на рынке, за ни... →

Posted by randfish One thing we can all agree on: there's a lot to think about when it comes to your SEO tasks. Even for the most organized among us, it can be really difficult to prioritize our to-dos and make sure we're getting the highest return on them. In this week's Whiteboard Friday, Rand tackles the question that's a constant subtext in every SEO's mind.... →

Posted by randfish One thing we can all agree on: there's a lot to think about when it comes to your SEO tasks. Even for the most organized among us, it can be really difficult to prioritize our to-dos and make sure we're getting the highest return on them. In this week's Whiteboard Friday, Rand tackles the question that's a constant subtext in every SEO's mind.... →

Posted by randfishOne thing we can all agree on: there's a lot to think about when it comes to your SEO tasks. Even for the most organized among us, it can be really difficult to prioritize our to-dos and make sure we're getting the highest return on them. In this week's Whiteboard Friday, Rand tackles the question that's a constant subtext in every SEO's mind. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another editi... →

Now that fashion month is over it seems like a great time to talk about SEO in the fashion e-commerce industry. Perhaps you are an online clothing retailer or a fashion boutique looking to increase your traffic and gain further exposure? You may or may not know how SEO can impact your website and how important it is, either way you are in the right place!... →

Posted by LokiAstariGood news, everyone: November's Mozscape index is here! And it's arrived earlier than expected.Of late, we've faced some big challenges with the Mozscape index — and that's hurt our customers and our data quality. I'm glad to say that we believe a lot of the troubles are now behind us and that this index, along with those to follow, will provide higher-quality, more relevant, and more useful link data. Here are some details about this index release: 144,950,855,587 (145 billion) URLs 4,6... →

John Mueller from Google replied to a question in the Stack Exchange forums about following up YouTube set up their structure and how it might impact them if they followed...... →

Приложение для веб-разработчиков (Web Developer Toolbar) является бесплатным дополнением для браузеров, созданное Крисом Педериком (Chris Pederick) и предоставляет простой в использовании инструмент для разработчиков, дизайнеров, юзабилистов, верстальщиков, а также оптимизаторов сайтов. 10 задач seo-оптимизатора, решаемых с помощью Web Developer Toolbar Ниже перечислены задачи seo-оптимизатора, которые позволяет решить бесплатный плагин Web Developer Toolbar. 1. Проверка скорости загрузки сайта Для определе... →

Is fussing over keywords less necessary for SEO? Does User Experience help a site rank in Google? Read the facts, you may be surprised by what you find! The post How to Rank Better With User Experience Marketing appeared first on Search Engine Journal .... →

Steeped in Local SEO and search for some 13 years, Andrew Shotland is a leading expert in this highly competitive space. He is the proprietor of Local SEO Guide, an SEO and SEM consultancy (and blog) he founded nine years ago. Andrew has also authored Search Engine Land's monthly local search column since 2009. Before launching .... →